Transcript Tru Targeted Treatments - Nu Skin Force for Good Foundation

Face the truth
about your skin.
Tru Targeted Treatments®
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

This is not your mother’s skin care.
In the past your face revealed how old you were.
Today, it reflects how young you feel.
Minimal skin care in your teens can start to catch up
with you in your thirties.
Suddenly the face you see in the mirror
looks years older than it needs to.
Your mother had no choice, but you do.
Tru Targeted Treatments®
© 2003 Nu Skin®
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
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Essence
Revealing Gel
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This is science.
Ageless beauty is the reality of today with Tru Targeted
Treatments®
Cutting-edge, technologically advanced formulas specifically
designed to address the individual needs of ageing skin caused
by mechanical, environmental and biological stressors.
Tru Targeted Treatments®
© 2003 Nu Skin®
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
Tru Facts
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Line Corrector
Essence
Revealing Gel

Tru Facts
As we age, signs of ageing start to appear.
How?
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The skin renewal process at the epidermis naturally slows
down as we age.
Fewer Collagen and Elastin fibres are produced and their
network structure weakens forming lines and wrinkles.
Dark spots start to emerge, as a result of sun damage.
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Tru Facts
The development of a wrinkle
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The dermis loses its firmness and elasticity.
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The skin looses its capacity to hold moisture.
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The skin becomes thinner, drier and crevice of different
depths form.
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That is how a wrinkle appears.
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
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The ages of a wrinkle
Each age has its wrinkles:
The fine lines in your 20’s
become the deep furrows in your 50’s.
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20’s
Vertical wrinkles on the forehead and those that appear
between the eyebrows can sometimes be visible.
Fine lines around the eyes are hardly noticeable yet.
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Tru Facts
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30’s
The skin renewal process at the epidermis slows down.
The skin starts to experience lack of moisture.
It becomes more sensitive.
Moderate lines start to appear.
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40’s
Deeper wrinkles and lines appear.
The skin dries out and it loses its elasticity.
Crow's feet, laughter lines, fine lines around the lips, the lines
between eyebrows and furrows alongside the nose become
more prominent.
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
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50’s
At the age when menopause happens to most women,
hormonal changes accelerate skin ageing.
The skin experiences excessive lack of moisture and it loses its
firmness too.
The fine lines that started on your 20’s are often deep furrows
in your 50’s.
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
Tru Facts
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Tru Facts
discoloration
The appearance of dark spots
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Sun radiation damages the skin’s pigment cells.
It triggers an overproduction of brown pigment and dark
spots form on the skin’s surface.
melanin
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Tru Facts
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Revealing Gel
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Tru Facts
Losing skin firmness
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Elastin is a fibrous protein that provides structural
support to the skin, giving it a firm contour.
As we age, our elastin content decreases compromising
the support network necessary to maintain firm skin. The
result is a loss of contour or sagging skin.
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Tru Accelerators of Ageing
There are three sources which speeds up skin ageing:
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Mechanical stress caused by wrinkle-causing behaviours.
Environmental stress caused by daily exposure to sunlight,
pollution, or cigarette smoke.
Biological stress results from naturally occurring changes in
the body — such as decreased cell turnover and collagen
production.
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Revealing Gel
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Mechanical stress
“Whether you’re in your 20s or 50s, recognising wrinklecausing behaviours is the first step to fighting the signs of
ageing, as well as retaining a youthful appearance.”
Dr. Jeannette Graf, M.D., Clinical and
Research Dermatologist and member of
Nu Skin® Professional Advisory Board.
Tru Targeted Treatments®
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Wrinkle-causing behaviours
Habitual muscle movements repeated day after day,
year after year:
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Squinting or smiling
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Furrowing brow
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Repeated frowning or lip pursing
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The “thinker” stance
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
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Revealing Gel
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Wrinkle-causing behaviours
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Sleeping on your side or stomach
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Scrubbing with hot water
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Weight fluctuation
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Unbalanced diet and lack of sleep
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Smoking
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Environmental stress
Exposure to environmental stress damages the skin and
accelerates the signs of skin ageing.
They are caused by:
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Sun exposure on the skin
Pollution and Cigarette smoke
Exposure to hot and cold dry air
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© 2003 Nu Skin®
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel
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Biological stress
“Several effects of ageing are are the result of changes that
occur naturally within the body — dryness and itching from
decreased oil production, roughness due to a decline in cell
turnover, and sagging skin resulting from damage to collagen
and elastin fibers which provide the backbone for living skin
fabric.”
Dr. Zoe Draelos, Dermatologist.
Dermatology Consulting Services, May 2003
Tru Targeted Treatments®
© 2003 Nu Skin®
sagging skin
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
Tru Facts
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Essence
Revealing Gel
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Picture your true face
Tru Targeted Treatments®
Powerful supplements to your daily skin care system designed
to target the signs and stages of skin ageing caused by
mechanical, environmental and biological stressors.
Tru Targeted Treatments®
© 2003 Nu Skin®
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
Tru Facts
Skin Perfecting Gel
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Essence
Revealing Gel
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Reveal your true face
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Targeting the earliest fine lines to the deepest
wrinkles.
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Tru Face Skin Perfecting Gel – combats fine
lines and restores skin’s radiance
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Tru Face Line Corrector – softens moderate
to deep lines around the mouth, eyes and
forehead.
Tru Targeted Treatments®
© 2003 Nu Skin®
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The signs of ageing  Tru accelerators of ageing  Tru Targeted Treatments
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel
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Reveal your true face
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Targeting the earliest fine lines to the deepest
wrinkles.
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Tru Face Essence - restores the skin
definition and firmness that define a youthful
appearance.
Tru Face Revealing Gel - a gentle approach
to revealing a smooth, more youthful-looking
complexion.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Skin Perfecting Gel
Restore Skin Radiance
Tru Effects:
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Protects skin from environmental stresses, like sun radiation
Combats even the earliest signs of ageing
Helps to maintain skin clarity
Minimises formation of fine lines and wrinkles
Restores your skin's radiance
Recommended for all age groups and skin types,
especially if you are in your 20’s or 30’s
30 ml
and frequently engaged in outdoor activities . Code: xxxxxxxxx
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Skin Perfecting Gel
Tru Power of Key Ingredients
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Kelpadelie
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A marine algae from the Antarctic that helps protect collagen
and elastin structures
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
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Revealing Gel
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Tru Face™ Skin Perfecting Gel
How does it work?
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Kelpadelie
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Kelpadelie works as a protective agent against the effects of
sun on the skin.
When the sun radiation penetrates in the skin, it triggers the
production of an enzyme called mmp-3.
The enzyme mmp-3 breaks the collagen fibres, leading the
collagen structure to weaken.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Skin Perfecting Gel
How does it work?
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Kelpadelie
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Kelpadelie inhibits the action of mmp-3,
protecting the collagen fibres.
Tru Targeted Treatments®
© 2003 Nu Skin®

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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Skin Perfecting Gel
Tru Power of Ingredients
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Kelpadelie
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Helps to diminish the early signs of ageing: fine lines and
wrinkles
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Helps maintain skin smoothness and clarity
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Kelpadelie delivers similar results as Retinol without causing
photosensitivity.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Skin Perfecting Gel
Tru Power of Ingredients
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Liquid Crystal Technology provides time-released delivery of
Vitamin A to the skin.
The Crystal spiral is formed of cholesteryl esters, which
naturally moisturise the skin.
Vitamin A (Retinyl Palmitate) provides antioxidant protection.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Skin Perfecting Gel
Tru Power of Ingredients
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Copper PCA helps hold moisture to the skin, leaving it firm
and smooth.
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Gingko Biloba helps promote luminous skin
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Green Tea and Mugwort extracts calm and soothe skin
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

How & when to use
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Use morning and evening daily after cleansing, toning, and
using Tru Face™ Line Corrector.
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Dispense three pumps and apply to face and neck in a
upward and outward motion.
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Avoid eyelids and direct contact with eyes.
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Follow with a Nu Skin moisturiser or other treatment product
of your choice.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

How & when to use
Product Tip:

Tru Face™ Skin Perfecting Gel may also be used as a
moisturiser in extremely hot and humid climates.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Line Corrector
Experience the Power of Peptides
Tru Effects:
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Combats the skin ageing effects caused by mechanical
stress.
Offers a targeted approach to help eliminate the appearance
of deep lines around the mouth, eyes and forehead.
It is gentle and safe for all skin types.
Specially recommended if you are on
your 30’s, 40’s or 50’s.
Tru Targeted Treatments®
30 ml
Code: xxxxxxxxx
© 2003 Nu Skin®


Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Line Corrector
Tru Effects:

Features Pro-Collagen peptides, a revolutionary patented
technology that reduces the appearance of moderate to deep
lines and wrinkles.
Tru Targeted Treatments®
© 2003 Nu Skin®

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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Line Corrector
Tru Power of Key Ingredients:
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Pro Collagen Peptides (Palmitoyl-Pentapeptide 3) sends agereversing signals to collagen-producing cells (fibroblasts) to
help reduce the appearance of moderate to deep lines and
promote firmer and younger-looking skin.
Peptides are considered leading-edge technology in the
medical arena because they are specific to the targeted
function.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
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Revealing Gel

Pro Collagen Peptides
How does it work?
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Peptides are communication vehicles between the cells in our
body.
Like a key causes the engine of a car to start, peptides are
the key to send signals to fibroblast cells turn on collagen
production.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Pro Collagen Peptides
How does it work?
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Peptides are small and easily absorbed by the skin.
When applied to the skin, they travel from the epidermis to the
dermis layer, where fibroblasts are.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Pro Collagen Peptides
How does it work?
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Fibroblasts receive the signal from the peptides to turn on
collagen production.
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Collagen structure strengthens and firms the skin.
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The dermis expands, raising the epidermis layer, helping to
decrease the depth of the wrinkle.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Clinical study results
A Tru Face™ Line Corrector 12-week usage clinical study
showed significant wrinkle improvement in 91% of the 42
participants.
Before
Clinical testing also showed continued improvement over
6 months.
After
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

How & when to use
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Use both morning and evening, after cleansing and toning.
Apply generously to deep lines and wrinkles around eyes,
mouth, and forehead.
Follow with Tru Face™ Skin Perfecting Gel and the Nu Skin
moisturiser or other treatment of your choice.
Tru Face™ Line Corrector is gentle, designed for all skin types,
and can be used with other Nu Skin products.
Tru Targeted Treatments®
© 2003 Nu Skin®


Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Essence
The Essence of Firm Skin
Tru Effects:
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Protects skin from biological stress which leads to loss of
skin firmness and elasticity
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Promotes elastin production
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Restores the skin definition and firmness
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Recommended specially if your skin on the chin and jaw line
is sagging or if you are on your 50’s.
Tru Targeted Treatments®
60 capsules
Code: xxxxxxxxx
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Essence
Tru Power of Key Ingredients:
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Nu Skin® Tru Face™ Essence features Ethocyn™, a patented
ingredient that mimics the youthful pro-elastin signal
molecule.
Ethocyn™ helps to stimulate the elastin production
in the skin like when you were in your 20’s.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

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Clinical Results
Clinical trials have been conducted at UCLA and
at the University of Shanghai.
100
50
In an 8 week study Ethocyn™ was proven to
increase elastin production in the skin by 88%.
0
Normal elastin production according to ageing
Elastin production with Ethocyn
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

How & when to use
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Include as the treatment step in your daily regimen prior to
moisturizing.
Since the body metabolizes Ethocyn ™ 8-10 hours after
application, Tru Face™ Essence should be applied to the face
and neck twice per day.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Revealing Gel
Taking the Irritation out of Ageing
Tru Effects:
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Helps to prevent the ageing effects caused by biological
stress, such as decrease in skin cell renewal.
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Reveals a smooth and youthful-looking complexion with a
gentle formulation that does not cause skin irritation.
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Refines the skin texture, stimulating skin cell turnover and
tightening the pores.
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30 ml
Code: xxxxxxxxx
Recommended for
all age groups and skin types.
Tru Targeted Treatments®
© 2003 Nu Skin®


Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Revealing Gel
Tru Power of Key Ingredients:
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Formulated with patented technology featuring gentle
polyhydroxy acids (PHA) - Lactobionic and Glucanolactone
acids
These components are clinically proven to be as effective as
traditional AHAs (alpha hydroxy acids), without causing effects
associated with aggressive anti-ageing treatments, such as
stinging and burning.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Revealing Gel
Dead skin cells
Tru Power of Key Ingredients:
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Stimulates skin cell renewal, tightens pores and refines skin
texture.
PHAs clear pores of dead cell build-up which refine and
diminish their appearance.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Revealing Gel
Tru Power of Key Ingredients:
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PHAs have antioxidant properties.
They chelate excess metal ions in the skin reducing potential
free-radical damage.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Revealing Gel
Tru Power of Key Ingredients:
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Lactobionic acid is also known for its highly nurturing
properties. This component is used as a preservation solution
for transplant organs during transport.
Gluconolactone acid is highly moisturizing, with anti-oxidant
effects. It has been shown to nurture skin by enhancing
barrier function.
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Clinical Study Results
Clinical tests confirm that a daily dose of 14% PHA delivers:
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45% improvement in skin texture/smoothness
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30% improvement in skin firmness
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30% improvement in evenness of skin tone
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15% improvement in pore size
Tru Targeted Treatments®
© 2003 Nu Skin®
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel
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Dansyl Chloride Cell Turnover Study
5
4.5
4
3.5
3
2.5
2
1.5
1
0.5
0
Tru Targeted Treatments®
© 2003 Nu Skin®
Day 23
Day 21
Day 19
Day 16
Day 14
Day 12
Day 9
Day 7
Day 5
Lactobionic Acid 8%
Cream
Untreated Control
after patch
Mean Fluorescence Scores
Results from cell turnover studies indicate statistically significant improvements in cell turnover after
treatment with lactobionic acid cream 8%, in comparison to untreated test sites.
Data on file, NeoStrata Company, Inc.
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Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

How & when to use

Use both morning and evening, after cleansing and toning.

Squeeze a pea-sized amount onto fingertip. Apply a thin layer
over face and neck.

Do not rub or massage into skin.

Immediately follow with the Nu Skin moisturizer or other
treatment of your choice.
Tru Targeted Treatments®
© 2003 Nu Skin®
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
Tru effects  Tru power of ingredients  Usage
Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

How & when to use
Product Tip:

The Reveling Gel is a mild alternative to 180° cell renewal
fluid.

It can be used as a replacement for the 180° cell renewal fluid
in your 180° regime.
Tru Targeted Treatments®
© 2003 Nu Skin®


Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Reveal your true face
All Tru Face™ targeted treatment products may be used
together, or independently, according to your specific ageing
concerns.
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Tru Face™ Revealing Gel: Reduces pore size and refines skin
texture
Tru Face™ Line Corrector: Reduces the appearance of
moderate to deep lines and wrinkles
Tru Face™ Essence: Promotes youthful elastin production
Tru Face™ Skin Perfecting Gel: Maintains skin clarity and
restores skin radiance
Tru Targeted Treatments®
© 2003 Nu Skin®


Tru Facts
Skin Perfecting Gel
Line Corrector
Essence
Revealing Gel

Tru Face™ Targeted Treatments
Tru Face™ Skin Perfecting Gel
30 ml Code xxxxxx
Tru Face™ Line Corrector
30 ml Code xxxxxx
Tru Face™ Essence
60 capsules Code xxxxxx
Tru Face™ Revealing Gel
30 ml Code xxxxxx
Tru Targeted Treatments®
© 2003 Nu Skin®

