Transcript Big Data - Microsoft

Demo - Social Analytics Demonstration
Mixing structured with
unstructured data
Powerful familiar tools
to visualize data
Dealing with large set
of data in a
dependable manner
Aggregation of data
Big Data
BI for the masses
Running Mission Critical
Providing quality data
The New World
of Data
Getting value
out of
Big Data
The
Components of
Big Data
Business Insight
The last mile to
the user
Roadmapping
your Org to Big
Data
Summary
Tackling growth in the volume, velocity and variety of data
44% of users
(350M people)
access Facebook via
mobile devices.
Mobility
50% of
Gaming consoles are
now used an average of
70% of U.S.
1.5 hrs/wk
smartphone owners
regularly shop online
via their devices.
to connect to the
Internet.
60% of U.S.
millennials use
mobile devices to
research products.
33% of BI will
mobile data will be
audio and video
streaming by 2014.
Mobility
Cloud
Social
Big Data
be consumed via
handheld devices
by 2013.
2/3 of the world's
mobile data traffic will
be video by 2016.
1 in 4
38% of people
Facebook users
add their location
to posts
(2B/month).
recommend a brand
they “like” or follow
on a social network.
500M Tweets
are hosted on
Twitter each day.
Brands get
100M
Facebook “likes”
per day.
1.8 zettabytes of
digital data were in
use worldwide in 2011,
up 30% from 2010.
80% growth of
unstructured data is
predicted over the
next five years.
What’s the social
sentiment for my
brand or products
How do I better
predict future
outcomes?
How do I optimize my
fleet based on weather
and traffic patterns?
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IT infrastructure
optimization
Churn
analysis
Fraud
detection
Life sciences
research
Legal
discovery
Sentiment
analysis
Traffic flow
optimization
Natural resource
exploration
Weather
forecasting
Healthcare
outcomes
Advertising
targeting
Equipment
monitoring
Web app
optimization
Smart meter
monitoring
Helping enable global HA, through greater uptime and manageability
HIGHER PRODUCTIVITY
GREATER UPTIME & H/W USE
ADDITIONAL BENEFITS
Unified HA Solution
TOP STATS in production workloads
Largest Single
Database
100TB
Largest Table
20TB
Most Data in
a Single App
88PB
Data Load Time
for 1TB
30min
Largest Cube
24TB
RECORD-BREAKING performance and scale
Our perspective
A holistic approach to business analytics
Embrace
insight naturally
Move fast.
Move first.
Accelerate
broad adoption
Business Intelligence
Platform
Data Warehouse Database
Management Systems
“Microsoft exhibits one of the best value
propositions on the market with a low cost and
a highly favorable price / performance ratio”
Gartner, February 2012 – before SQL Server 2012 release
- Gartner, February 2012
Evolution of BI
Traditional BI
Self-Service BI
Provision
Analysis
Reports Dashboards &
Scorecards
End Users
Data
Staging
ETL/Data
Quality
Analysis
Data
Cubes Warehouse
Specialized
Tools
Spreadsheets
Existing
Data
Existing Challenges
LOB
Applications Data Marts
IT Pro
Files
• Multiple BI tools
• High learning curve
• “Spreadmarts”/Silos
• Not scalable
“Only 28% of potential
users are using the
standard BI platform of
choice in organizations¹”
data,
PowerPivot
data visualizations,
Power View.
Familiar tools built on
Excel &
¹ Gartner, “The Consumerization of BI Drives Greater Adoption,” James Richardson, June 3, 2011
Companies with accurate data perform better¹
% of master data complete &
accurate
Top 20%
Performers
1.2hrs
91%
Middle 50%
Performers
Bottom 30%
Performers
Hrs spent per employee each week
searching for info
2.8hrs
68%
6hrs
Under 50%
Data
Quality
Master
Data
Single BI
Semantic
¹Source: “Turning Pain into Productivity with Master Data Management,” Aberdeen Group, Feb 2011
Reference Architectures
Fast Track for
Appliances
Dell Parallel Data
Warehouse
HP Enterprise Data
Warehouse
Dell Quickstart
Data Warehouse
HP Business Data
Warehouse
Start thinking
about the value
Big Data for your
organisation
Use DPS to get
SQL Server 2012
value now!
Take us on the
Business Insight
Challenge
Evaluate reviving
Past
DataWarehouse
assets to provide
value
Evaluate
appliances and
Cloud scenarios Hybrid IT
Have a great day!