Improving the Attitudes of Undergraduate Students Toward Group
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Transcript Improving the Attitudes of Undergraduate Students Toward Group
Genetic
Engineering
Warm-Up Questions
1. What does the phrase “genetic engineering”
mean to you?
2. How has your life, or society as a whole,
been impacted by genetic engineering?
“The Genetics is Right”
Which product does not contain GM ingredients?
Current GM Food Products
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Soybeans
Corn
Cotton
canola
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Rice
Bananas
Fish
Fruit trees
History of Food Technology
8000 B.C.
end of nomadic era, agriculture begins
1800 B.C.
people use microorganisms (yeast) to create food
A.D. 1795
metal and glass packaging invented
1856
Pasteurization invented
1865
Genes and traits identified
1914
Quick frozen foods invented
1922
Hybrid corn achieved by cross-breeding
1953
DNA discovered
1973
Genes transferred from one
organism to another
US gov’t approves 1st
biotechnology product
1990
Mid 1990s
commercialization of
biotechnology products
Genetic Engineering
What is the genetic material?
• DNA
– The code that defines life
DNA – The Code
• Sequence of bases
G
T
C
A
DNA and Genes
GCTACCGGTCAGGTCAAAACTGGTTGCGCTACATCACGTGTGACACGTCA
DNA and Genes
GCTACCGGTCAGGTCAAAACTGGTTGCGCTACATCACGTGTGACACGTCA
size
Growth
rate
Pest
Vitamin
resistance content
taste
DNA and Genes
Unknown genes
GCTACCGGTCAGGTCAAAACTGGTTGCGCTACATCACGTGTGACACGTCA
size
Growth
rate
Pest
Vitamin
resistance content
taste
DNA and Genes
Unknown genes
GCTACCGGTCAGGTCAAAACTGGTTGCGCTACATCACGTGTGACACGTCA
size
Growth
rate
We can target these genes
and change them
Pest
Vitamin
resistance content
taste
Genetic Engineering
Genetic Engineering
• Definition
• Changing the genetic makeup of cells by
introducing or eliminating specific genes
using molecular biology techniques.
• Also known as biotechnology
Why would we do it?
• Can change properties in a positive way
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Grow higher
Grow faster
Pest resistant
More nutritious
Sweeter taste
So What’s the Catch?
• Positive changes can have negative
effects too
– Some may be tolerable
– Some may be devastating
Gene Corn Project
• Goal
– Design a genetically engineered corn product
– Develop marketing campaign
• Genetic Engineering Design Company
– Groups of 2 students
DNA and Genes
Unknown genes
Growhi
Growfast
Pestfree
Super
vitamin
Ultrasweet
•Your company can select 2 genes to modify
•Develop marketing campaign
Project Schedule
Schedule
Topic
Activities
Time allotted
Monday
Gene Design
Activity
Select genes, complete
design worksheet
15 min
Rough draft of marketing
campaign
30 min
Tuesday
Gene Design
Activity cont’d
Final draft of marketing
campaign
45 min
Wednesday
Presentations
Presentations of marketing
campaign.
55 min (2 min per
group)
Evaluation of other
students’ presentations
Thursday
Assessment
Post test
30 min
Student feedback
10 min
Project Requirements
Project Directions and Grading Criteria
Points
Earned
Possible
Points
Project Component
Criteria
Instructions
5
Completion of
Design Worksheet
Day 1, 15 minute deadline
Shared responsibility.
See attached
document
5
Rough draft of
marketing campaign
Day 1, 30 minute deadline
Shared responsibility.
See below.
5
Final draft of
marketing campaign
Day 2, 45 minute deadline. Power
point, flyer, or poster.
Prepared prompt cards.
Shared responsibility.
See below.
35
Presentation of
marketing campaign
Day 3, 2-minute presentation.
Shared responsibility.
See below.
15
Assessment of
presentations
Day 3, Assess each presentation,
based on assigned persona.
Individual responsibility.
See attached
document.
35
Post test
Day 4, Respond to written test
questions.
Individual responsibility.
Marketing Campaign
• The following is required
– PowerPoint presentation, or a poster display large
enough to be read by the class, or a flyer to distribute
to the class.
– Product name that reflects the modifications.
– Must describe the genes you modified and why you
modified them.
– Must identify the advantages of your modifications.
– Must describe why people should buy your product.
– Must give a 2-minute presentation, each group
member speaking for 1 minute.
Engineering Design Process
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Identify product need
Research available options
Identify pros and cons of design options
Choose best design
Communicate design choice to broader
audience
• Critically evaluate other engineering
designs to identify the appropriate
solution
Gene info
worksheet
Design
worksheet
Marketing
campaign
Resources
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Guide to Biotechnology
http://www.bio.org/speeches/pubs/er/
Current biotech food products
http://www.bio.org/speeches/pubs/er/agri_
products.asp
• http://www.ornl.gov/sci/techresources/Hum
an_Genome/elsi/gmfood.shtml