A Contingent Valuation Study Comparing Citizen`s WTP for Climate
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Transcript A Contingent Valuation Study Comparing Citizen`s WTP for Climate
University of Wisconsin-Eau Claire
Assessing Citizens’ Willingness-to-Pay
for Climate Change Mitigation Policy
Action in China and the United States
Eric Jamelske, Ph.D.
Economics Department
UW-Eau Claire
Matthew Winden, Ph.D.
Economics Department
UW-Whitewater
University of Wisconsin-Eau Claire
Outline
Introduction/Background
– Climate Change Science, Public Opinion, International Policy
– Contingent Valuation, WTP
Survey/Sample
Methodology
Results
Conclusion
Discussion
University of Wisconsin-Eau Claire
IPCC Call for Reduced GHG Emissions
Need to act now, longer delay, more expensive
50-50 chance of avoiding most dangerous scenarios, cut emissions
by at least 40% from 2010 levels by the 2050
Effective action requires international cooperation
University of Wisconsin-Eau Claire
Climate Change Mitigation Policy
Policies required to support the development of a range of lowcarbon and high-efficiency technologies on an urgent timescale
Establish a carbon price, through tax, trading or regulation is an
essential foundation for climate-change policy.
WTP estimates for climate stabilization provide means of assessing,
understanding and conveying benefits of action
Willingness of public to incur substantial costs to prevent/address
CC will be key determinant of success/failure of CC policy
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Contingent Valuation Method
CV began as intellectual exercise with limited practical relevance
CV study of loss associated with the Exxon Valdez oil spill in
Alaska (Carson et al. 1992)
National Oceanic and Atmospheric Administration (NOAA) expert
panel on CV validity
Guidelines for applying CV method (Arrow et al. 1993)
Survey of Adults and College Students
in China and the US
Is climate change happening?
Is it anthropogenic?
What does science say?
What is the threat?
How concerned are you?
What should be done?
Willingness to pay?
Demographics
Our Sample (N = 7,358)
2,335 US college students
CA, NE, RI, WI, CO, MD, SC
1,670 Chinese college students
Beijing, Chengdu, Guangzhou, Xian, Shanghai
1,306 US adults
CA, NE, RI, WI
2,047 Chinese adults
Beijing, Chengdu, Guangzhou, Xian
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Survey Results
Chinese citizens show greater acceptance of CC realities compared
to US citizens
More likely to believe in anthropogenic CC
Less likely to see scientific disagreement on anthropogenic CC
More likely to see threat to humans from CC
Less likely to be unconcerned about CC
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Survey Results
Place higher importance on environment compared to the economy
More likely to support joining international CC agreement
US political divide over CC, Six Americas
What about WTP?
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Willingness-to-Pay for Climate Change Policy
Assessing Willingness-to-Pay (WTP)
Double-bounded dichotomous choice
Randomly assigned starting values (20, 40, 60)
If no, then half (10, 20, 30)
If yes, then double (40, 80, 120)
US Dollars ($) vs Chinese Yuan (CNY)
US Census and China Statistical Yearbook
$20 is two meals, 20 CNY is two meals
Subway/Bus ride
Income in China and the United States
D-B Dichotomous Choice Regression Model
Use midpoint income
Mean Annual Household WTP
Approximate average income US > China (6.8X)
Estimated mean WTP US > China (2.4X)
Conditional on income, China WTP > US WTP (2-3X)
US Income = $99,500
China Income = $14,500
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CC WTP Literature
Review of 27 studies shows range of annual HH WTP $22 - $437,
median of $135 (2008 US $)
Estimates from America, Asia, Europe samples
Common explanatory variables include environmental attitudes and
beliefs, income, education and political views
Nemet, G.F. & Johnson, E. (2010). Willingness to Pay for Climate
Policy: A Review of Estimates.
– La Follette School of Public Affairs, University of Wisconsin, Madison
University of Wisconsin-Eau Claire
CC WTP Literature
Average annual WTP among American households of $79-$89 to
reduce GHG US emissions by 17% (2010/2011 US $)
No difference in WTP based on policy of cap and trade, carbon tax
or GHG regulation (assuming equal outcome)
Republicans WTP less, but no difference after controlling for climate
change beliefs and attitudes
Kotchen, J. et al. (2013). Willingness-to-Pay and Policy Instrument
Choice for Climate Change Policy in the United States.
– Energy Policy, 55:617-625
Comparison to Other Results
Comparison to Other Results
Our US Mean WTP = $42.35/month
Share of Annual HH Income = 0.0051
Our China mean WTP = $17.88/month
Share of Annual HH Income = 0.0148
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Conclusion
Our WTP estimates are within range found in other research
Perhaps slightly higher estimates from our results
Our results are significantly higher than Kotchen et al.
Our results also differ from Carlsson et al.
More analysis needs to be done
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Conclusion
Greater acceptance of CC realities among Chinese citizens
compared to US appears to translate into higher WTP for CC
mitigation policy (adjusted for income differences)
US respondents are WTP more (unconditional on income)
Citizens in both countries exhibit a definite WTP for climate policy
Significantly more variation in WTP across US respondents which
matches other data on US climate change public opinion
– Intercept term and magnitude of coefficient estimates
Many more US respondents have zero WTP compared to China
What Does the Future Hold?
U.S. and China Reach
Climate Accord After
Months of Talks
A climate deal between China and the US,
the world’s No. 1 and No. 2 carbon
polluters, is viewed as essential to
concluding a new global accord.
The US would emit 26% to 28% less
carbon in 2025 than it did in 2005.
China would stop its emissions from
growing, reaching peak emissions by 2030.
Mr. Obama could face opposition from a
Republican-controlled Congress.
The US and China have often been seen as
antagonists in climate negotiations.
http://www.nytimes.com/2014/11/12/world/asia/china-us-xi-obama-apec.html?_r=1
What Does the Future Hold?
Present/publish our results to stimulate discussion, raise awareness
and advocate for action to address global climate change
What can you do to be more involved?
http://citizensclimatelobby.org/
https://www.facebook.com/#!/groups/CCL.EauClaire/
Questions & Discussion