Transcript What is Graphic Design?

WHAT IS GRAPHIC DESIGN?
Good design makes a difference in our world. Whether it’s
communicating a social ideal, helping a business attract clients,
motivating people to join an organization, enabling citizens to vote
for the candidate of their choice, or simply helping travelers find
their way through a busy airport, good design means connection
Implementation
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Logos
Websites
Business Cards.
Advertisements
Book Design
Brochures
Billboards
Product Packaging
Posters
Magazine Layout
Newspaper Layout
Greeting Cards
Logos
Business Cards.
WEBSITES.
Advertisements
Book Design
Brochures
Billboards
Product Packaging
Posters
Magazine Layout
Newspaper Layout
Greeting Cards
History
 William Addison Dwiggins in 1922.
 William Addison Dwiggins (June 19,
1880 Martinsville, Ohio - December 25,
1956 Hingham Center, Massachusetts) was
a U.S. type designer, calligrapher, and book
designer. He attained prominence as
an illustrator and commercial artist, and he
brought to the designing of type and books
some of the boldness that he displayed in his
advertising work.
Advent
• During the Tang Dynasty (618–907) between the 4th and 7th century AD,
wood blocks were cut to print on textiles and later to reproduce Buddhist
texts.
• A Buddhist scripture printed in 868 is the earliest known printed book
EMERGENCE OF THE DESIGN INDUSTRY
IN LATE 19TH CENTURY EUROPE, ESPECIALLY IN THE UNITED
KINGDOM, THE MOVEMENT BEGAN TO SEPARATE GRAPHIC DESIGN FROM
FINE ART.
Examples Visual Art
Elements
 Visual Art
 Typography
 Page Layout
 Interface Design
 User Experience Design
 Printmaking
Visual Art
 The visual arts are those creations we can look
at, such as a drawing or a painting. Here is a
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partial list:
· drawing
· painting
· sculpture
· architecture
· photography
· film
· printmaking
Examples Visual Art
Examples Visual Art
Examples Visual Art
Examples Visual Art
Examples Visual Art
Examples Visual Art
Typography
 Typography is the design and use of
typefaces as a means of communication.
Typography has its roots in handwritten
letterforms. It also includes type designers
who create new letterforms as well as
designers and calligraphers who use the
letters as part of their designs.
 Typography uses typefaces and the
whitespace around and through them to
create a whole design.
Examples of Typography
Examples of Typography
Examples of Typography
Examples of Typography
Examples of Typography
Examples of Page Layout
Examples of Page Layout
Examples of Interface Design
Examples of Interface Design
Examples of Interface Design
Examples of User Experience
Design
Examples of User Experience
Design
Examples of Printmaking
Examples of Printmaking
Examples of Printmaking
Examples of Printmaking