Transcript Slide 1

Reference Chat
Del Mar College Library’s
experience implementing
LibraryH3lp for real-time online
reference assistance
The Past, c.2000
Concerns
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Privacy for the Patron
Privacy for the Library Staff
Cost to Maintain
Ease of Maintenance
Service to All Users
 Not Platform Specific
Benefits of LibraryH3lp
 Inexpensive
 Easy to Set Up
 Remotely Hosted by LibraryH3lp
 Local hosting is an option
 Flexible
 Good Features
 Transfers
 Transcripts
 Report Module
Pricing Models
Library H3lp
My Customer Cloud
Challenges
 A little clunky
 Especially in administration side
 OK for patron and librarian
 Documentation
 Getting better as company matures
 Customer Support
 This isn’t their day job
Ref Chat Products
Library H3lp Products
 Library H3lp
Competition
 Ref Chatter
The original
Designed for Library Reference
Modest annual fees
From Altarama
 My Customer Cloud
Designed for Small Business, but
sold to libraries that prefer a peruse pricing model
 Text A Librarian
Options
Gateways integrate public IM identities
 AIM
 Yahoo!
 MSN
 ICQ
 Meebo Me
 GoogleTalk
 SMS Text
http://libraryh3lp.com
Create an account
Users & Queues
Create a Custom Widget
Create a Custom Widget
Generate Widget Code
Next Steps
 Embed widget code in webpage(s)
 Install Pidgin app
 Configure Pidgin with user info
Pidgin Config
Activate Your Queue
Ready to Chat!
Chat in Action
Try it live now
You’ll be in the patron role…
http://library.delmar.edu/Merry
/scuugchat.html
Or
http://library.delmar.edu/library/libchat.htm
Outcomes
 initial issues with unanswered chats
 537 chats in initial year
 prices increased but still reasonable
Mobile Web Design
Del Mar College Library’s
experience developing a
mobile-friendly web presence
Overview
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Why Go Mobile?
Why Did DMC Go Mobile?
Issues With Content
App vs. Web
Tool or Two
What’s Next for DMC?
Why Go Mobile?
2.168 Billion
Cell Phones
According to Wolfram Alpha
Photo courtesy http://www.treehugger.com
Why Go Mobile?
Nearly
300 Million
in US
Why Go Mobile?
4.1 Billion SMS
Texts Daily in US
In 2009 according to Gizmodo
Smartphones
61.6 million sold in Q2 of 2010
According to Gartner
Majority cell phones by 12/2011
According to Nielsen
Smartphones
A smartphone is a mobile phone that
offers more advanced computing
ability and connectivity than a
contemporary basic feature phone.
~Andrew Nusca
Del Mar College
• Over 12,000 students
• Nearly 400,000 library visits
• Mature web presence
• Generally not leading edge tech
• Slow to adopt social media
• Library has own tech dept
• 1 librarian, 3 FT techs, 2 PT techs
Philosophy for Mobile Web
Mobile-Friendly Databases
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EbscoHost
Encyclopedia Britannica (concise ed.)
Stat!Ref
WorldCat
Google Books
American Chemical Society (iPhone)
Four approaches
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Create one simple version of site
Design multiple versions for devices
Use Content Adaptation
Create one high end version or app
http://www.dummies.com/how-to/content/mobile-webdesign-for-dummies-cheat-sheet.html
Apps vs Web
Mobile Apps
• Customized by platform
Mobile Web
• Adjustment by browser
• Programming experience
• More time to develop
• Works only on some
phones
• Fees to participate in
phone app distribution
service
• HTML/CSS experience
• Less time to develop
• Works on web-enabled
devices
•No additional cost*
Q2 2010
Smartphone
Global Sales
by OS
According to Gartner via Wikipedia
Mobile Site vs. Mobile CSS
Mobile Site
•Write separate website
•Redirector for site
•Separate URL (redirect to)
Mobile CSS
•Write separate CSS
•Redirector for CSS
•No need for added URL
•http://m.yoursite.org OR
•http://www.yoursite.org/m/index.html
•Maintenance after build
•Good for complex sites
•Shows just mobilefriendly content*
•No maintenance after
build
•Good for sites using CMS
•Shows all content in a
mobile-friendly format*
Redirect to page
<!--Mobile device redirect-->
<script type="text/javascript">
<!-if (screen.width <= 699) {
document.location = "m/index.html";
}
//-->
</script>
Redirect CSS
<link media=“only screen and
(max-device-width: 480px)”
href=“mobile.css” type=“text/css”
rel=“stylesheet” />
Redirect by OS, Device, or
Browser
Detect Mobile Browsers at
http://detectmobilebrowsers.mobi
Detecting Smartphones Using Javascript
http://www.hand-interactive.com/resources/detectmobile-javascript.htm
Mobile Optimizer
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Google’s Mobile Optimizer
Skweezer****
IYHY (still avail?)
Usable Assistive
Creating A Mobile Site
Using Dreamweaver CS3
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Click File > New
Under page type: select HTML
Under doctype: select XHTML Mobile 1.0
Create page.
(The page is automatically formatted for a mobile device.)
Mobile Template
<!DOCTYPE html PUBLIC "-//WAPFORUM//DTD XHTML Mobile 1.0//EN"
"http://www.wapforum.org/DTD/xhtml-mobile10.dtd">
<html xmlns="http://www.w3.org/1999/xhtml">
<head>
<meta http-equiv="Content-Type" content="text/html; charset=utf-8" />
<title>Untitled Document</title>
</head>
<body>
</body>
</html>
Validation
Testing
HTML 5.0 ?
http://blog.nielsen.com/nielsenwire/online_mobile/the-state-of-mobile-apps/
Marketing
So what about SirsiDynix?
Ed Smith to present on
Web Services and BookMyne
Tomorrow at 1:30 PM
LibraryThing Anywhere Price List!
We key off buildings and locations, to be as deadsimple as possible. It’s an annual subscription fee.
Schools
$150, plus $50 for each additional location
Public libraries
$350 for main library, plus $50 per branch
Two and four-year colleges
$750, plus $150 for each additional library building
Universities
$1,000, plus $150 for each additional library building
From http://www.librarything.com/blogs/thingology/category/mobile-web/
Outcomes
 Continuing to develop
 Over 1200 views in less than 6 mos.
What’s Next for DMC?
What’s Next for DMC?