Web 2.0 will change the way you work
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Transcript Web 2.0 will change the way you work
Web 2.0 will change the
way you work
Chief Information Officer Branch
Treasury Board of Canada Secretariat
Government of Canada
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Where did this come from?
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Where did Web 2.0 come from?
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Web 2.0 is a shift of the Internet from
a publishing environment
to a participation environment
Web2.0 technologies are lightweight and
easy to use quickly with minimal
training
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Worldwide internet
penetration is 21%...
or
1.5 billion people
Internet world stats dot com – June 2008
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Canadian internet
penetration:
84.3%
or
28 million people…
6th highest in the world
Internet world stats dot com – June 2008
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The new Internet world culture
“In the last few years, traditional
collaboration—in a meeting room, a
conference call, even a convention
center—has been superceded by
collaborations on an astronomical scale”.
THE PRINCIPLES OF
WIKINOMICS
Being Open
Peering
Sharing
Acting Globally
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Blogs
“Weblog”
Blogs provide
commentary or news
on a particular subject
such as food, politics,
or local news; some
function as more
personal online
diaries.
The ability for readers
to leave comments in
an interactive format
is an important part of
blogs.
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Technorati maintains a
directory of 113 million
blogs…
Up from 70 million
one year ago.
Technorati State of the Blogosphere 2008
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184 million people have
started a blog…
and
364 million people
read blogs.
Technorati State of the Blogosphere 2008
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Wikis
A web application
designed to allow multiple
authors to add, remove,
and edit content. The
multiple author capability
of wikis makes them
effective tools for mass
collaborative authoring.
The word wiki is a Hawaiian word
meaning "quick".
Wiki systems are designed so that their
content can be made available in a quick
and uncomplicated manner.
Wikipedia – The latest on everything
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Wikipedia serves 10
billion pages each
month
with peak traffic of 50,000
requests a second
ars technica, October 2008
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Wikipedia has
75,000 active
contributors…
working on more than
10 million articles…
in 250 languages
ars technica, October 2008
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Wikipedia attracts more
than 684 million visitors
per year.
ars technica, October 2008
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Social networking
Myspace
Facebook
Social networks are communities
of people who share interests and
activities, or who are interested in
exploring the interests and
activities of others.
Most provide a collection of
various ways for users to interact,
such as chat, messaging, email,
video, voice chat, file sharing,
blogging, and discussion groups
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Social networking is growing
dramatically…
1 billion people visit social
networking or blogging
sites…
Nielson online, March 2009
175 million people are
Facebook users.
Facebook is growing at
600,00 users per day
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70%
of Canadians over age 55
had visited a social
networking site
Canadian Internet Survey, 2007
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Web 2.0 outside the firewall
•There are lots of Web 2.0 applications!
It is not one channel but many.
•Opportunities to engage with Canadians on their own ground
•Deliver services through intermediaries
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Government of Canada
Over 250,000 employees
Over 100 departments and agencies
Westminster system (vertical accountability)
Treasury Board Secretariat Change Agenda
Leader and Champion
Community Engagement
Oversight (policy, legislation, spending)
Chief Information Officer Branch
Mission of excellence in management of information and
technology
Acting as one
Public service renewal a priority
Environmental scan:
5 Nations CIO Council
Adoption still in early stages
All countries provided examples of government use
Modernization of government – Public Service
Renewal
All nations establishing acceptable use guidelines
Public perceptions and expectations
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Environmental scan:
Canadian Federal Government
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Several organizations experimenting
Natural Resources Canada – wiki for employees
DND – podcasts for recruiting
DFAIT – Youtube/Facebook for recruiting
Privacy Commissioner – blog on privacy issues
LAC – Library on Second Life
Public Service renewal
“Natural Resources Canada … promote collaborative
approaches to work. Creative use of blogs and “wikis” … helping
to break down silos and engage younger employees.”
Clerk of the Privy Council, March 31, 2008
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According to a New
Technologies 2007 study:
87% of Canadians feel the
government should invest
in the use of Web 2.0
Canadian Internet Survey, 2007
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Pilots: Our objectives
Consultation:
Enhance the breadth and agility of
consultations among Government of Canada
functional communities
Guidance:
Establish acceptable terms of use with respect
to Government of Canada policies
Leadership:
Help create a modern, vibrant government
workplace to attract bright, young talent to
the public service
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Blog/wiki proofs of concept
1,000 users from 100
departments
Moderation and attentive
leadership of areas a critical
success factor
Lead community discussions
Decide on moderation and
governance of editing process
Effective for keeping
community informed –
everyone can see latest
progress
Requires personal
commitment to moderate,
screen comments and
maintain interest
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Usage guidance
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Code of values and ethics
Use of electronic networks
Official Languages
Privacy
Accessibility
Access to Information
Common Look and Feel
Intellectual Property and Copyright
Information Management
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Summary of lessons learned
Good meeting place for “Acting as One”
Helps engage communities early and frequently in
consultations
Tools relatively easy to learn and use
People capacity needed to promote active
participation and to moderate
Expectation of professional and courteous behaviour
is not new or different for wikis and blogs
Need to synthesize lessons learned around business
drivers, metrics, adoption and culture
Governance model important
More about good communications than technology
GCPEDIA
A place to work together
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GCPEDIA today
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Available to all 250,000
Government of Canada
employees across 150
departments and
agencies
You don’t need to
register to browse the
articles and
communities
User registrations
growing at 50 users per
day
Many emerging
communities and topics
of discussion
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Topics and communities
Aboriginal Affairs
Communicators
Government of Canada Workplace
Charitable Campaign
Green Citizenship Network
Learning 2.0 Community
Professional Development
Apprenticeship Program
Students
Federal Science & Technology
Strategic Planning Interdepartmental
Network
Web 2.0 Interest Group
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Example
Bring people and knowledge together around a horizontal topic
GCCONNEX
A platform for community building
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GCINNOVATION
A place for “structured” innovation
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Web 2.0 inside the firewall
Working together to enable people
GCPEDIA
GCINNOVATION
and other Web 2.0 Social Media
Applications
GCCONNEX
Collaborate
Information & Ideas
Connect
People & Groups
Common profile and logon information
GEDS+
Common GC Directory
ICM
Internal Credential Management
Compensation Web Applications
Shared access cards
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Plans and emerging issues
Continuing pilots
Enhancement of GCPEDIA wiki and related tools
Social networking software (similar to Facebook, myspace,
Linkedin) to ultimately replace GEDS
Additional capabilities including photo and video sharing, more
Governance
Established Interdepartmental Executive Steering Committee
Guidance – internally facing
Created a guideline for acceptable use on internal inward-facing
blogs and wikis for the Government of Canada
Guidance – externally facing
Developing a GC position on departmental and employee
presence on outward-facing wikis, blogs, and social networks
and modernizing service delivery
Why GCPEDIA?
REACH
Deliver organized information to a wide
audience quickly
Why GCPEDIA?
SHARING
Aggregate knowledge across an enterprise and
overcome organizational barriers to
collaboration and sharing
Why GCPEDIA?
DISCOVERY
Keep serendipitous interaction open across
the enterprise, so that people can apply
their different talents to a topic or problem
Why GCPEDIA?
SIMPLICITY
Replace inefficient point-to-point
communications of
e-mail with a centralized workspace
Why GCPEDIA?
CHANGE
Find ways to foster a more inclusive, less
risk-averse organizational culture
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GCPEDIA and PS Renewal themes
•Planning
– Good planning requires lots of perspectives.
GCPEDIA provides access to a variety of views.
•Recruitment
– GCPEDIA and other web 2.0 tools helps to build the GC
Brand as a workplace of choice.
•Development
– GCPEDIA is a powerful tool for networking, learning,
innovation and employee engagement.
– Opportunity for massive knowledge retention
•Infrastructure
– An easily accessible shared space where Public Servants
can collaborate in the service of Canadians.
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Road Map
Acting as one!
GCPEDIA
GCPEDIA
Wiki Production
Wiki Pilot
GCCONNEX
Social Network Pilot
GCCONNEX Production
GCINNOVATION
IT Improvement Event
GEDS+
Common Directory Production
GEDS+
Common Directory Pilot
Support applications in perpetual beta
June 2009
Dec 2009
Jan 2010
March 2010
June 2010
Dec 2010
Jan 2011
March 2011
Resources: A good cookbook
Resources: Getting adoption
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If you just want to read one book
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GCPEDIA and PS Renewal
“Today, almost every department and
agency must deal with global
challenges, using new tools and asking
people to work in new ways – in
integrated teams, often across
organizational boundaries.”
Sixteenth Annual Report on the Public Service of Canada
Clerk of the Privy Council, March 25, 2009