Demand and Supply
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Transcript Demand and Supply
Demand and Supply
Markets
Markets are where
demanders and
suppliers come
together
Can be local to
international
Demand
The amounts of a product
that consumers are able
and willing to purchase
at various different prices
Can show the same
information on a
demand schedule
Needs to include a time
period (per week in this
example)
Law of Demand
All else equal, as price
goes up, demand
drops
As price goes down,
demand rises
Why does this inverse
relationship exist?
Law of Demand
Reasons for inverse
relationship
– Price is an obstacle for
consumers
– Decreased marginal
utility- Less satisfaction
for each extra unit bought.
Price must be decreased to
make it worthwhile
– Income effect- lower
prices increase purchasing
power
– Substitution effectreplace expensive good
with a cheaper alternative
Demand Curve
Can have an
individual demand
curve or a market
demand curve (as
seen here)
Market demand curve
is based on a
combination of
individual demands
Demand Curve
Moving from one point
along the curve to
another based on a price
difference is not a change
in demand- this is a
change in quantity
demanded
A change in demand
occurs when, at a given
price point, the demand
increases or decreases
Demand
What will lead to a
change in demand?
Change in Demand
Taste
Number of buyers
Income
Prices of related
goods
– Substitute goods
– Complimentary goods
Consumer
expectations
– will prices rise or fall in
the future
Law of Supply
As price rises, the
quantity supplied
rises, as price
decreases, the
quantity supplied
decreases
Why would this be?
Law of Supply
To produce more of a
good costs the
manufacturer more of
a marginal cost- it’s
only worth producing
if you can charge
more for it
A farmer might
change his crops
based on what he can
charge the most for
Change in Supply
Why might supply
change?
Change in Supply
Determinants of
Supply
–
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–
Resource prices
Technology
Taxes and subsidies
Prices of other goods
Producer expectations
about the future
– Number of sellers