Transcript Chapter 4

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Supplements
The following students supplements are available with the
textbook:
• The Kottak Anthropology Atlas, available shrink-wrapped
with the text, offers 26 anthropology related reference
maps.
• The Student's Online Learning Center features a large
number of helpful study tools and self quizzes, interactive
exercises and activities, links, readings and useful
information at www.mhhe.com/kottak.
• PowerWeb, available via a link on the Student's Online
Learning Center, offers help with online research by
providing access to high quality academic sources."
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Overview
This chapter introduces students to the anthropological definition and
use of the concept of culture. It focuses on all of the aspects of
culture and concludes with a discussion of culture change.
Culture
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Introduction
• Kottak uses Tylor's definition of culture: that complex whole which
includes knowledge, belief, arts, morals, law, custom, and any other
capabilities and habits acquired by man as a member of society.
• Ethnocentrism is the tendency to view one’s own cultural beliefs as
superior and to apply one’s own values in judging the behavior and
beliefs of people raised in other cultures.
• Enculturation is the process by which a child learns his or her culture.
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Culture Is Learned
• Cultural learning is unique to humans.
• Cultural learning is the accumulation of knowledge about experiences
and information not perceived directly by the organism, but transmitted
to it through symbols.
– Symbols are signs that have no necessary or natural connection with the
things for which they stand.
– Geertz defines culture as ideas based on cultural learning and symbols.
• Culture is learned through both direct instruction and observation (both
conscious and unconscious).
• Anthropologists in the 19th century argued for the “psychic unity of
man.”
– This doctrine acknowledges that individuals vary in their emotional and
intellectual tendencies and capacities.
– However, this doctrine asserted that all human populations share the same
capacity for culture.
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Culture Is Shared
• Culture is located and transmitted in groups.
• The social transmission of culture tends to unify people by providing
us with a common experience.
• The commonalty of experience in turn tends to generate a common
understanding of future events.
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Culture Is Symbolic
• The human ability to use symbols is the basis of culture (a symbol is
something verbal or nonverbal within a particular language or culture
that comes to stand for something else).
• While human symbol use is overwhelmingly linguistic, a symbol is
anything that is used to represent any other thing, when the
relationship between the two is arbitrary (e.g., a flag).
• Other primates have demonstrated rudimentary ability to use symbols,
but only humans have elaborated cultural abilities – to learn, to
communicate, to store, to process, and to use symbols.
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Culture and Nature
• Humans interact with cultural constructions of nature, rather than
directly with nature itself.
• Culture converts natural urges and acts into cultural customs.
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Culture Is All-Encompassing
• The anthropological concept of culture is a model that includes all
aspects of human group behavior.
• Everyone is cultured, not just wealthy people with an elite education.
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Culture Is Integrated
• A culture is a system: changes in one aspect will likely generate
changes in other aspects.
• Core values are sets of ideas, attitudes, and beliefs that are basic in that
they provide an organizational logic for the rest of the culture.
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People Use Culture Creatively
• Humans have the ability to avoid, manipulate, subvert, and change the
“rules” and patterns of their own cultures.
• “Ideal culture” refers to normative descriptions of a culture given by its
natives.
• “Real culture” refers to “actual behavior as observed by an
anthropologist.”
• Culture is both public and individual because individuals internalize
the meanings of public (cultural) messages.
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Culture Is Adaptive and Maladaptive
– Culture is an adaptive strategy employed by hominids.
– Because cultural behavior is motivated by cultural factors, and not by
environmental constraints, cultural behavior can be maladaptive.
– Determining whether a cultural practice is adaptive or maladaptive
frequently requires viewing the results of that practice from several
perspectives (from the point of view of a different culture, species, or time
frame, for example).
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Levels of Culture
• National culture refers to the experiences, beliefs, learned behavior
patterns, and values shared by citizens of the same nation.
• International culture refers to cultural practices that are common to an
identifiable group extending beyond the boundaries of one culture.
• Subcultures are identifiable cultural patterns existing within a larger
culture.
• Cultural practices and artifacts are transmitted through diffusion.
– Direct diffusion occurs when members of two or more previously distinct
cultures interact with each other.
– Indirect diffusion occurs when cultural artifacts or practices are
transmitted from one culture to another through an intermediate third (or
more) culture.
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Ethnocentrism, Cultural Relativism,
and Human Rights
• Ethnocentrism is the use of values, ideals, and mores from one’s own
culture to judge the behavior of someone from another culture.
– Ethnocentrism contributes to social solidarity.
– Ethnocentrism is a cultural universal.
• Cultural relativism asserts that cultural values are arbitrary, and
therefore the values of one culture should not be used as standards to
evaluate the behavior of persons from outside that culture.
– The idea of universal, unalienable, individual human rights challenges
cultural relativism by invoking a moral and ethical code that is superior to
any country, culture, or religion.
• Cultural rights are vested in groups and include a group’s ability to
preserve its cultural tradition.
• Kottak argues that cultural relativism does not preclude an
anthropologist from respecting “international standards of justice and
morality.”
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Universality, Particularity, and
Generality
• Cultural universals are features that are found in every culture.
• Cultural generalities include features that are common to several, but
not all, human groups.
• Cultural particularities are features that are unique to certain cultural
traditions.
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Cultural Universality
• Cultural universals are those traits that distinguish Homo sapiens from
other species.
• Some biological universals include a long period of infant dependency,
year-round sexuality, and a complex brain that enables us to use
symbols, languages, and tools.
• Some psychological universals include the common ways in which
humans think, feel, and process information.
• Some social universals include incest taboos, life in groups, families
(of some kind), and food sharing.
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Cultural Generality
• Certain practices, beliefs, and the like may be held commonly by more
than one culture, but not be universal; these are called “generalities.”
• Diffusion and independent invention are two main sources of cultural
generalities.
• The nuclear family is a cultural generality since it is present in most,
but not all, societies.
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Cultural Particularity
• Cultural practices that are unique to any one culture are “cultural
particulars.”
• That these particulars may be of fundamental importance to the
population is indicative of the need to study the sources of cultural
diversity.
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Diffusion
• Diffusion--defined as the spread of culture traits through borrowing
from one culture to another--has been a source of culture change
throughout human history.
• Diffusion can be direct (between to adjacent cultures) or indirect
(across one or more intervening cultures or through some long-distance
medium).
• Diffusion can be forced (through warfare, colonization, or some other
kind of domination) or unforced (e.g., intermarriage, trade, and the
like).
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Acculturation
• Acculturation is the exchange of features that results when groups
come into continuous firsthand contact.
• Acculturation may occur in any or all groups engaged in such contact.
• A pidgin is an example of acculturation, because it is a language form
that develops by borrowing language elements from two linguistically
different populations in order to facilitate communication between the
two.
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Independent Invention
• Independent invention is defined as the creative innovation of new
solutions to old and new problems.
• Cultural generalities are partly explained by the independent invention
of similar responses to similar cultural and environmental
circumstances.
• The independent invention of agriculture in both the Middle East and
Mexico is cited as an example.
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Cultural Convergence or Convergent
Cultural Evolution
• Cultural convergence is the development of similar traits, institutions,
and behavior patterns by separate groups as a result of adaptation to
similar environments.
• Julian Steward pointed to instances of cultural convergence to support
the hypothesis that cultural change is governed by scientific laws.
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Globalization
• Globalization encompasses a series of processes that work to make
modern nations and people increasingly interlinked and mutually
dependent.
• Economic and political forces take advantage of modern systems of
communication and transportation to promote globalization.
• Globalization allows for the domination of local peoples by larger
(these may be based regionally, nationally, and worldwide) economic
and political systems.
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