Transcript Style
Style
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“Style in language is the cumulative effect of
choices about words, their forms, and their
arrangement in sentences” (251).
Should the construct in which you presently find
yourself undergo the process of rapid
catastrophic oxidation, many beings will desire to
rapidly perambulate to the proximal egress.
Abstain from obstructing said egress.
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The words you privilege in a sentence
change perceived meaning.
Although our house flooded last year, it is structurally sound, and
new carpet was put in.
Our house has no structural problems and new carpet—the
flooding last year caused no real damage.
When confronting what appears to be a sentence or
paragraph in need of help, ask yourself the following
questions:
1.
2.
3.
4.
5.
6.
Does the idea seem important?
Does the main idea come across?
Does the writer project competence?
Does the style fit the audience?
Does the style fit the purpose?
Does the style fit the occasion?
Style changes based on audience and purpose.
THE CASE OF THE FLESH EATING
BEES
As language moves across audiences,
different stylistic considerations are made.
Originally presented in Science
Presented in Science82
Fahnestock, J. (1986). Accommodating science: the rhetorical life of scientific facts. Written Communication: 15.3, pp. 335
Fahnestock, J. (1986). Accommodating science: the rhetorical life of scientific facts. Written Communication: 15.3, pp. 335
Take a look at another example:
Fahnestock, J. (1986). Accommodating science: the rhetorical life of scientific facts. Written Communication: 15.3, pp. 337-338.
The same passage modified for a lay
audience:
Fahnestock, J. (1986). Accommodating science: the rhetorical life of scientific facts. Written Communication: 15.3, pp. 338.
What is happening here is an
accommodation for lay readers.
Hedging
Qualifications
Levels of
uncertainty
Core
Concept
Let’s revisit text from the
accommodated article:
Fahnestock, J. (1986). Accommodating science: the rhetorical life of scientific facts. Written Communication: 15.3, pp. 338.
Removing even more qualifications, we could
expect to see something like the following:
I'll bet you haven't heard of the fleshing eating bees of Turkey. They are
absolutely the worst flesh eating bees on the planet, and what's more, they are
relentless. They show no mercy and won't go away until the only thing left is
bare bones. I've seen these guys in action. Once they start their feeding frenzy,
there is nothing you can do to dissuade them. These flying piranhas keep eating
until there's no flesh left.
http://www.maxingout.com/captainslogarchive45.htm
I was glad that I was not a lamb chop or I would have been
history. Those flesh eaters would have stripped me clean.
http://www.maxingout.com/captainslogarchive45.htm
Editing for clarity:
• Place the main idea of the sentence in the
structural core
• Use subordinate structures for subordinate ideas
• Use parallel structure for parallel items
• Place the subject and verb near the beginning of
the sentence
• Adjust sentence length to increase readability
• Use people as agents where ever possible
• Use positive constructions where possible
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y20ladies.jpg
At the end of the day, however, pay
attention to audience!
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AAAAKY/NS1VZjpU57w/s400/scientist-test-tube.jpg
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“Myotonia is the condition that causes Fainting goats to stiffen and/or fall over
when startled. This condition is caused by a combination of recessive
genes. Fainting goats can show varying degrees of Myotonia. When startled some
will fall to the ground with their entire bodies perfectly stiff and rigid. Others will
only stiffen in their limbs and not fall to the ground.”
Rewrite the core concepts of this paragraph to account for the following
situations:
Humorous:
Writer wants to get a laugh out of the audience.
Academic:
Writer needs to sound very professional and academic-y
Disapproving:
Writer thinks that raising fainting goats is cruel
Patronizing:
Writer wants audience to know s/he is better than them
Technical:
Writer needs to just communicate the facts
http://www.freewebs.com/faintinghills/faintinggoathistory.htm
What sorts of audiences are you
writing for now?
When editing each other’s work, what stylistic
considerations will you need to look for?