Transcript Good practices review of SMEs

Good practices review of SMEs engagement
Dumfries, 15th January 2014
Overview
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Collection exercise
Good practices collected
Core principles to successful demand stimulation
Importance of ICT for SMEs
Collection exercise
Origin
• CREATE partnership
• Other European good
practices
Collection exercise
Categories
ICT business
centres
Training/ICT
services
HSB
rollout/demand
stimulation
Support/advice
Voucher
scheme
Collection exercise
ICT Business Centre
• Advanced ICT technology centres
(HSB access, videoconference, IP
telephony, security)
• Co-working spaces for SMEs
• Specific ICT and eSkills training
programmes
Collection exercise
Training / ICT services
• Training to help business to build
their online presence
• ICT services (web domain, cloud
email, web hosting)
• Advice on web design, SEO and online
promotions
Collection exercise
HSB Rollout/Demand stimulation
• Specific marketing campaigns attached to a
rollout in an area to get uptake from
businesses
• Bespoken seminars presenting specific
advantages to the different target groups
Collection exercise
Support/advice
• Expert advice, workshops and access to
an online knowledge hub
• Access to online knowledge platforms
and high value content to demonstrate
HSB benefits
Collection exercise
Voucher scheme
• Vouchers to help business connect
to better broadband service
• Help SMEs to use digital
technologies to increase their
competitiveness and enhance their
growth prospects
Good practices collected
Overview
• 11 Good practices
• Some include several locations and
approaches (i.e. Super Connected
cities)
• 6 developed in CREATE regions
• Covering all the categories
Good practices collected
Documentation
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General data (title, contact details,…)
Summary of the GP
Rationale
Implementation
Benefits
Results
Factors for success
Good practices collected
ICT Business Centre
CoLab
Smart Work
Centre
Lormes
Micropol
Berwick
Good practices collected
Training / ICT Services
Getting
Irish
Businesses
Online
West
Coast
Training
Bus
Good practices collected
HSB rollout / Demand Stimulation
CSW
Broadban
d
Superfast
North
Yorkshire
Mälarene
rgi
Stadsnät
Good practices collected
Support / ICT Advice
Log On
NI
Cybermassif
Superfast
Business
Good practices collected
Voucher scheme
Super
Connected
Cities
ICT
Innovation
Voucher
Core principles to successful demand stimulation
Tailored
solutions
ICT
companies
as tractor
Local
Champions
Benefits
demonstrati
on
Raise
awareness
Different
channels
Collaboration
(physical and
virtual)
Successful
Demand
Stimulation
Demand
aggregation
Importance of ICT for SMEs
SMEs
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2.5 new jobs have been created by Internet for every 1 job destroyed
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SMEs that embrace the Digital Economy grow at least 2 times faster
75% of value added by Internet is in traditional sectors (productivity growth)
It Improves labour productivity - 10% in services and 5% in manufacturing
Economics
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The ICT sector represents 5% of Europe’s GDP
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But drives 20% of all productivity growth across sectors
It constitutes 25% of total private R&D investment
10% increase in broadband take-up results in 1.5% increase in GDP
Source: European Commission
Thank you for your attention
Jose Manuel San Emeterio
Project Leader
ERNACT Network
Unit 150, CoLab
LYIT, Port Road
Letterkenny
Co. Donegal
Ireland
email: [email protected]
tel: +353 74 91 68212
web: www.ernact.eu