Transcript Global - Centre for London

São Paulo – Its changing economy and
future opportunities
Miguel Bucalem
Professor, University of São Paulo – USP
USP Cidades
(Centre for Cities, São Paulo University)
October 2013
Paulista Macrometropolis
Aglomeração
Urbana
Piracicaba
RM de
Campinas
RM do Vale
do Paraíba e
Litoral Norte
RM de
São Paulo
Região
Metropolitana
da Baixada
Santista
Source: IBGE 2010
São Paulo City
• Area: 1,509 km²
• Urbanized Area: 1,000 km²
• Population: 11.2 million (2010)
• Density: 73 inhab./ha
• Total GDP: US$ 260 bi
(Source: IBGE 2010, conversion rate dec/2010)
• GDP per capita: US$ 23,000
(Source: IBGE 2010, conversion rate dec/2010)
• 31 administrative districts
• 96 subdistricts
• It comprises:
•
•
•
•
•
17,260 km of public ways
74.3 km of subway
125.0 km of railways
111.5 km of bus corridors
1,349 urban bus lines (fleet: 15 K
vehicles)
Potentials
• 11th
City in gross production
(Brookings Institution 2012)
• 1st largest stock market in Latin
America
• Leading Universities in Latin America
• The greatest medical center in Latin
America
• 2,000 private companies with focus
on R&D
• 70 different cultures living
harmoniously
• Culture and Leisure Center
(120 theatres, 280 cinemas, 88 museums)
• One event every 6 minutes
• Logistics Pole
(port / airport / roads / railways)
Employment concentration in the Industry Sector
1996
2006
Jobs per area
Employment concentration in the Service Sector
1996
2006
Jobs per area
Employment concentration in the Service Sector
Sector
Jobs (1997)
Jobs (2005)
Services
1.250.324,0
1.578.478,0
51,0
55,9
Commerce
470.691,0
641.834,0
19,2
22,7
Industry
549.050,0
459.761,0
22,4
16,3
Civil Construction
179.471,0
143.174,0
7,3
5,1
Total
2.449.536
2.823.247,0
100,0
100,0
Sector
Jobs (1997)
Jobs (2005)
% variation
1997-2005
High Industry
187.637,0
161.627,0
-14 %
Industry
361.413,0
298.134,0
-18 %
ICT Services
77.558,0
91.077,0
17 %
P &D and Consult.
77.484,0
147.805,0
91 %
Financial Services
142.392,0
146.125,0
3%
Educ. and Health
136.431,0
184.864,0
35 %
13.071
14.141,0
8%
2.449.536,0
2.832.247,0
16 %
Media Services
TOTAL
Cities
% (1997) % (2005)
High Industry
Industry
SIC-F
Population
São Paulo
10,7
12,2
23,5
11.253.503
Rio de Janeiro
2,1
3,0
9,7
6.320.446
Belo Horizonte
0,8
1,0
3,4
2.375.151
Porto Alegre
1,0
1,1
2,8
1.409.351
Recife
0,3
0,6
1,5
1.537.704
Salvador
0,1
0,2
1,7
2.675.656
Curitiba
3,0
1,9
3,1
1.751.907
BRAZIL
100,0
100,0
100,0
190.732.694
2010
Jobs per area
Source: Atlas Geoeconômico da Cidade
Business Districts in São Paulo
Downtown
Paulista ave
Faria Lima ave
Urban Operation
Downtown
1995| new land use regulation
370,000 jobs
Berrini ave
Chucri Zaidan ave
Paulista avenue
263,000 jobs
Faria Lima avenue
239,000
jobs (2007)
Urban
Operation
315,000
(2020)
2001|
new jobs
land use
regulation
Berrini / Chucri avenues
182,000 jobs (2007)
375,000 jobs (2020)
Economic activities within the city vision
Management Schools
Consulting firms
Events and
Conventions
Finances and
services to firms
Science, technology,
innovation, research
and development
Tourism
Business
corridors
Software and
Games industry
Entertainment,
culture and creative
industry
Leadership sectors
(holdings, government,
etc.)
International Investment Attraction
Challenges and Opportunities
SP2040
A compact, polycentric and equivalent city
• Lively Rivers
• Urban Parks
• Communities
Daily pendular movements
• 30-minute City
• Opportunity Centers
• Open City
Challenges and Opportunities
SP2040
A compact, polycentric and equivalent city
• Lively Rivers
• Urban Parks
• Communities
Daily pendular movements
• 30-minute City
• Opportunity Centers
• Open City
It has to happen!
Spatial Strategy
• fast and huge expansion of the metro and
medium capacity transportation corridors;
• redevelopment of central area;
• fostering new centers.
Consolidate insertion in the new
economy
• creative industries;
• science and technology;
• health and life sciences;
• financial;
• high level consultancy to companies
London and São Paulo ?
• Great
Britain and Brazil have around USD 8 billion worth of
commerce per year based mainly on commodities
• There a number of London company headquarters in São
Paulo and vice versa
• São Paulo is already “like London”: Internationalised and
Cosmopolitan, Corporate HQs, Cultural, Decision Making,
Universities, Media.
There is need and potential for much more
London and São Paulo ?
There is need and potential for much more
London should be in the center of a network of world cities in which São
Paulo will be an active member. Lessons from London are important to all
world cities. São Paulo is a customer for London know how.
London can help São Paulo to make the next step into the new economy
• fostering the eco-sytem to attract talented people and knowledge
activities
• setting up PPPs for city renewal and new infrastructure
• networks for corporate hosting
• knowledge exchange in hosting international events
São Paulo can also help London sharing its experience on city wide projects
which resulted from dealing with large scale imbalances, such as housing
projects.
USP Cidades
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