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The Power of Passion and Play
Margaret Kelly
Chief Executive Officer, RE/MAX
October 6, 2010
Market Outlook
The Economy…
What’s going on?
Nonfarm Payroll Employment
and Unemployment
GDP
6
4
2
0
Q1 2008
-2
-4
-6
-8
Q2 2008
Q3 2008
Q4 2008
Q1 2009
Q2 2009
Q3 2009
Q4 2009
Q1 2010
Q2 2010
US Existing Home Sales
7,500,000
Seasonally Adjusted Annual Rate
7,000,000
6,500,000
6,000,000
5,500,000
5,000,000
4,500,000
4,000,000
3,500,000
3,000,000
2000
2001
2002
2003
Source: National Association of REALTORS®
2004
2005
2006
2007
2008
2009
Jun 10 Jul 10 Aug 10
Total Loan Balance Resets
We are here
May-10
Mar-10
Jan-10
Nov-09
Sep-09
Jul-09
May-09
Mar-09
Jan-09
Nov-08
Sep-08
Jul-08
May-08
Mar-08
Jan-08
Nov-07
Sep-07
Jul-07
May-07
Mar-07
Jan-07
Nov-06
Sep-06
7,000,000
Jul-06
May-06
Mar-06
Jan-06
Visible vs. Pending Inventory
Pending Inventory
Visible Inventory
6,000,000
5,000,000
4,000,000
3,000,000
2,000,000
1,000,000
0
Positives
► RE/MAX
Strength
vs. The Competition in 2009
Transaction
Sides Per U.S. Agent
Total U.S.
Transaction Sides
Number
of Countries
Number of Offices
Worldwide
Number of Agents
Worldwide
13.5
812,056
79
6,414
92,071
7.3
650,229
49
3,264
96,689
6.5
117,196
46
2,600
29,562
5.9
318,600
7
1,885
55,700
5.6
438,422
67
7,711
116,985
5.1
385,005
2
697
76,688
3.5
33,949
38
500
10,641
2.3
9,704
1
103
4,290
This chart of national real estate franchise organizations is based on 2009 data each organization provided to either REAL Trends, Inc., a leading industry analyst,
or to the United States Securities and Exchange Commission on Form 10-K, Annual Report for 2009.
Positives
► RE/MAX
► Global
Strength
Presence
RE/MAX Around the World
Positives
► RE/MAX
► Global
► Brand
Strength
Presence
The ICON in the INDUSTRY
RE/MAX - 2009 Total Impressions => 7 BILLION!
Community Citizenship
Positives
► RE/MAX
Growth
► Strength
of our Brand
► More
Transactions
► Adaptability
Adaptability
We are Working for You
We are Working for You
Recap
Unemployment Rising
► GDP slowly Rising – no longer a recession
► Home Sales: 4-5 Million
► Additional Defaults & Foreclosures Ahead
► RE/MAX Working to Get Business into Your Hands
► Get Short Sale, Foreclosure, and Investor Training
► Know Your Current and Future Clients
► Use the Power of RE/MAX
►
Most Important…
► They
•
•
•
•
NEED You
Don’t See FSBOs
Low Interest Rates
Low Prices
Large Selection of Inventory
It’s a GREAT time to buy
Positive Attitude: Resources
The Secret, Rhonda Byrne
The Law of Attraction, Leonard Thomas
The Power of Positive Thinking, Norman Vincent Peale
The Energy Bus, Jon Gordon
Positive Attitude: “The Energy Bus”
The Energy Bus
by Jon Gordon
Positive Attitude: “The Energy Bus”
Energy Bus Rule:
Fuel your Ride With Positive Energy
1.
2.
3.
4.
5.
6.
7.
8.
Still First time Buyers
Investors 20+%
Housing Affordability
Interest Rates
Less FSBOs
Distressed Property Opportunities
Elimination of Non Productive Agents
Still 4-5 Million transactions a year!
Positive Attitude: Industry Insight
Energy Bus Rule:
No Energy Vampires Allowed!
• Don’t get drained
• Don’t Waste Energy
• Keep Vibes Positive
Positive Attitude: Industry Insight
Purposeful Play
Time For Fun!
Positive Attitude: “The Energy Bus”
Energy Bus Rule:
Have Fun and Enjoy the Ride
James Michener
The Master in the art of living makes little
distinction between his work and his play, his
labor and his leisure, his mind and his body, his
information and his recreation, his love and his
religion. He hardly knows which is which.
He simply pursues his vision of excellence at
whatever he does, leaving others to
decide whether he is working or playing. To
him he’s always doing both.