Transcript EXPORT PROMOTION STRATEGIES

MALAYSIA
THE STRATEGIC PARTNER
January 2014
www.matrade.gov.my
Malaysia External Trade Development Corporation | 1
ASEAN COUNTRIES
MAP OF MALAYSIA
www.matrade.gov.my
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MALAYSIA’S WH
KEY MA
INDICATOR
2012
?
Land Area
Capital
Population
Real GDP (%)
Inflation (%)
Per Capita Income
Unemployment (%)
International Reserves (€ billion)
Retained Imports Equivalent (month)
330,252 sq km
Kuala Lumpur
28.6 million
5.0
2.5
€ 9,204
3.2
74.5
8.5
GDP Composition by sector
• Agriculture
• Mining
• Construction
• Manufacturing
• Services
7.3%
7.2%
3.3%
27.7%
57.4%
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WHY MALAYSIA IS SO SPECIAL?
Year-long warm
and sunny
climate offers
plenty of
opportunities
for sports,
leisure and
family activities
Excellent
health
infrastructure
with many
modern
hospitals,
clinics and
medical
facilities
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Welldeveloped
transport and
telecommunic
ation system
Variety of
food, 300
malls,
deepest reefs,
natural
rainforest
Over 30
international
schools
registered
with the
Ministry of
Education
Peace and
harmony
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WHY MALAYSIA?
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Political & Economic Stability
Pro-business Government
Liberal Investment Policies
Transparent Policies
Policy of Welcome
Well Developed Infrastructure
Electrical
& Electronics
Sound Banking System
Harmonious Industrial Relations
Trainable & Educated Labor Force
Good Track Record
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MALAYSIA’S INTERNATIONAL RANKINGS
7th in Economic Performance (10th in 2012)
4th Business Efficiency (6th in 2012)
15th Most Competitive Economy in 2013
by IMD (International Institute for Management Development) World
Competitiveness Yearbook 2013
12th For Ease of Doing Business (18th in 2012 ) by The World Bank
24th Most Competitive Nation (25th in 2012)
Global Competitiveness Report 2013 - 2014 by World Economic Forum
24th largest exporters with share 1.2% (25th in 2011)
25th largest importers with share 1.1% (27th in 2011)
24th largest trading nation with share 1.1% (25th in 2011)
by World Merchandise Trade in 2012 (WTO ranking)
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HUNGARY
HUNGARY
– MALAYSIA
TRADE WITH
BILATERAL
MALAYSIA
TRADE
WH MALAYSIA ?
(MIL Euro)
2011
2012
12/11
%Change
Total Trade
411.91
440.11
6.8
Export
168.74
122.99
(27.1)
Import
243.17
317.12
30.4
Balance of Trade
(74.43)
(194.13)
(160.8)
Source: World Trade Atlas
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HUNGARY
–WHY
MALAYSIA
BILATERAL
TRADE
MALAYSIA
?
HUNGARY
MALAYSIA
(5 YEARS)
Source: World Trade Atlas
Hungary - 50th export market and 31st import source for Malaysia
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MAJOR HUNGARIAN IMPORTS / EXPORTS
WH MALAYSIA
? 2013)
PRODUCTS
(JAN – SEPT
€ Million
% Growth
Electric Machinery and Equipment
68.63
-65.81
Machinery Products
46.08
40.21
Optic Products
6.87
270.62
Iron/Steel products
3.05
174.93
Rubber Products, including gloves
1.28
39.63
Major Import Products
€ Million
% Growth
Machinery Products
49.63
-6.1
Electric Machinery and Equipment
22.71
-27.52
Wood Products
2.17
11.76
Rubber
1.67
75.99
Plastic Products
0.51
433.49
Major Export Products
Source: World Trade Atlas
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Malaysia External Trade Development Corporation | 9
MALAYSIAN PRODUCTS WITH HIGH
MARKET POTENTIAL
Products
Why Malaysia?
Automotive Parts and Components
Malaysia as a leading supplier to the
automotive industry
Rubber and Rubber products
Malaysia is no. 1 supplier of medical gloves,
condoms and rubber catheters
Energy Efficient Lighting:
LEDs, solar panels & modules
Malaysia is 17th largest producer of lighting
products, components and accessories
Bio-fuels
Malaysia can supply bio-fuels such as
biomass from palm oil and other agricultural
products
Food products
Great interest in Malaysian Kitchen
Programme
Source: www.matrade.gov.my
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Discover INTRADE
International Trade Malaysia 2013 (INTRADE 2013)
• annual international trade and export exhibition.
• the 7th Malaysia International Event for Exporters.
• provides the platform for networking, business matching, exchange of ideas
and knowledge amongst the business communities from different countries,
especially those seeking to venture into the global market.
2013 Theme - REVITALISING EXPORT GROWTH
The theme for INTRADE 2013 was selected to express the importance of rejuvenating export
opportunities in the current situation of heightened competition and concerns in the global
economy.
Four clusters in INTRADE 2013 will stimulate economic growth & bring ample business
opportunities
I.
Building Materials – Due to the huge multiplier effect from the construction
industry, this sector is expected to enjoy strong market growth.
II. Electrical & Electronics & ICT – The anchor of global trade & a fore runner for
international products and solutions, offering cutting edge technology.
III. Lifestyle - Positioned to boom due to the growing need for specialized and niche
products by the growing sophisticated consumer.
IV. Manufacturing Support – The focal point of industrialization with products &
services sought after by every business sector.
INTRADE 2013 - Past Records At A Glance
• 442 exhibitors comprising of 385 companies from 18 countries
• 10,000 sqm of exhibition space
• 825 buyers from 60 countries
• 8,594 visitors
• Leading trade fair in the ASEAN region with an average business sales
growth of 27% since it first show in 2007.
• Focused fair which draws targeted visitors from the Building Materials,
Electrical and Electronics (E&E) and Information & Communication
Technology (ICT); Manufacturing Support and Lifestyle sectors.
• Offers opportunities in a challenging and competitive international trading
environment.
• Platform for promoting a wide range of products & services.
• One-stop sourcing centre for products & services that meet international
requirements.
• Provides opportunities to explore new markets, establish contacts and
develop strategic alliances.
•
In conjunction with INTRADE, we would like to offer your company to meet
Malaysian manufacturers and exporters in a one-on-one business
meetings at MATRADE every year in November
•
Foreign buyers participate in 12 business meetings organised by MATRADE
according to the specification of products and services indicated in the
Registration Form.
•
Foreign buyers selected to participate this programme are entitled to
complimentary accommodation (up to 5 days 4 nights stay) and airport
and hotel transfers.
•
Interested buyers should contact MATRADE Budapest office
www.matrade.gov.my
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WHY
WH MALAYSIA
MALAYSIA ?
?
International Halal Showcase
www.matrade.gov.my
Malaysia External Trade Development Corporation | 17
WHY
WH MALAYSIA
MALAYSIA ?
?
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•
MATRADE is organizing The 11th International Halal Showcase (MIHAS 2014) –
“A Decade of Excellence”, scheduled to be held in Kuala Lumpur Convention
Centre (KLCC), Kuala Lumpur from 7-10 April 2014.
•
MATRADE organizes one-on-one business meetings on 8 April 2014(Tuesday)
between foriegn buyers and Malaysian manufacturers and exporters.
•
MIHAS targeted sectors are as:
- Consumables product such as Food & Beverages, Seafood, Confectionery,
Pharmaceuticals and etc.
- Non-food Products (Perfumery, Toiletries, Cosmetics, Personal & Body Care)
- Services (Halal Certification, Islamic Financial, Banking & Takaful)
•
Foreign buyers attending the Business Meetings are entitled to complimentary
accommodation (up to 4 days 3 nights stay, from 7 – 10 April 2013) and airport
and hotel transfers.
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www.matrade.gov.my
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OTC ASIA 2014
25 – 28 MARCH 2014
•
Invitation to meet and source from Malaysian oil and gas companies through
the one-on-one business meetings at Kuala Lumpur Convention Center
(KLCC) on 25 & 26 March 2014. This event will also be held in conjunction of
the annual Formula 1 Grand Prix in Malaysia which will create a unique
opportunity among OTC Asia participants to experience both prestigious events
and the famous Malaysian hospitality simultaneously.
•
Foreign buyers who are attending the Business Meetings are entitled for:
- sponsored accommodation (up to 4 days 3 nights stay, from 24 – 27
March 2014)
- airport transfers only for arrival on 24 March at Kuala Lumpur
International Airport (KLIA)/Local Cost Carrier Terminal (LCCT) and
departure only on 26 or 27 March 2014 from KLIA/LCCT.
- hotel - KLCC transfers.
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For more information, contact:
Embassy of Malaysia
29 Pasareti Road
1026 Budapest
W : www.kln.gov.my
Contact person at Trade Section:
Ms. Csilla Nyerges
Marketing Officer
T : + 36 1 4610290
F : + 36 1 4610291
E : [email protected]
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