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Prepaid Airtime Voucher Distribution Solution Provider
WELCOME
Movotek Innovations Limited is a creative and promising Hong Kong-based startup
dedicated to providing a variety of electronic payment turnkey solutions.
Prepaid Service in Nigeria
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 1
POS Terminal
Cell Phone
Bluetooth Printer
Android Tablet
Prepaid Service in Nigeria
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 2
Trends | Rising African Consumer
• Brand conscious
•Price sensitive...extremely
•Not loyal –switches quickly
•Love promotions and giveaways
•Increasingly connected...cellular & Internet
•Increasingly urban
•More educated and aware, some with international qualifications
•Very entrepreneurial
•More discretionary spending power but selective
•Most are young (below the age of 35)
•Most are young (below the age of 35)
•Increasingly speak and read English –financial services
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 3
The Prepaid Airtime Distribution Channels in Abuja
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 4
Context | Snapshot of Nigeria
•Population (millions): 151.3 (largest in Africa)
• GNI per capita ($): 1,160
•GDP ($ billions): 212.1
• GDP growth (%): 5.3
•South Africa’s and Nigeria’s GDP in
norminal prices comprises over 50% of SSA’s GDP
Source: World Bank African Development Indicators 2010
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 5
Context| Banking Profile of Nigerian Adults
•Bank penetration is relatively low
•85% of adult females are unbanked21%Currently
Banked
•86% of rural population are currently unbanked
•Only 21% of the adult population has a bank
account, which is equivalent to 22 million people
•74% of the adult population have never been banke
d, which is equivalent to approximately 64 million
•About 4 million other adults are previously banked,
in other words, have left the banking system
Source: Enhancing Financial Innovation and Access
Movotek Innovations Limited.
Banked definition: currently have any of these:
ATM card, debit card, value card, credit card, savings
account, current account, fixed deposit account, m
ortgage loan, overdraft, Islamic loan or Islamic finan
cing investment.
Website: www.movotek.com
Email: [email protected] 6
Context| Why the unbanked are unbanked!
•Traditional commercial banking as we know it is operated on ‘high margin low volume
commercial template’
•There is a disconnect between classic banks and lower income customers.
Bottom of the Pyramid customers do not want the services offered by banks. and typical
ly do not buy the services offered by the existing banks while banks presume that they ar
e not very profitable to service
•The documentation hurdles set by regulators and the banks are typically too high for cu
stomers at the bottom of the pyramid to scale;
•Lack of complex systems to handle high volumes of transactions (with very high levels o
f availability) and bespoke business processes which are uncommon to traditional banki
ng principles
• Inadequate financial services infrastructure and limited customer touch points
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 7
Context | Telecoms in Nigeria
Total connections 2010 forecast
88,267million
% Growth in total connections p.a.
20.68%
Prepaid as % of total connections
98% plus
Market penetration
57.3%
Prepaid ARPU (USD/month)
8to 14
Source: BMI‐T
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 8
Context | Active GSM lines in Nigeria
Total active lines(GSM+CDMA+fixedlines): 80.69
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 9
Movotek Overview
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Movotek Innovations Limited is a creative and promising Hong Kong-based startup
dedicated to providing a variety of electronic payment turnkey solutions.
Being a pioneering player in transaction processing and enterprise-wide systems
integration, we have manufacturing sector situated in mainland China which
contributes competitive price, high quality and satisfying after-sales services to our
Hong Kong headquarters.
Our services but not limited to, consist of Electronic Voucher Distribution, Prepaid
Airtime Distribution, mobile top-up, mobile recharge, ePayments (bill payment, utility
payment), lottery/gaming/betting, loyalty programs, money transfer/mobile money,
etc.
Not only do we provide broad range of electronic payment services, Movotek meets
customers’ demands with excellent cost performance products such as POS (Point of
Sale) terminals, thermal printers/paper, iPad, iPhone, Android tablets and so forth.
Movotek always carries the mission of optimizing user experience and enhancing
customer satisfaction. We sincerely look forward to serving our valuable customers
with cutting-edge technologies and concepts.
Movotek Innovations Limited Keywords:
Electronic Voucher Distribution, Electronic Voucher Distribution System, Prepaid airtime,
E-Voucher, e-top up system, mobile recharge system, voucher top up, prepaid top up,
top up recharge, prepaid card system, mobile recharge system, airtime top up
software, POS Mobile Money Transfer, Mobile top up, Mobile Recharge, Prepaid airtime
Voucher Distribution, Loyalty Programs, POS Bill Payment, POS Terminal, POS Printer,
POS Machine.
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 10
next steps
Expand existing footprint by growing the distributio
n of virtual, prepaid products, in partnership with
Nigerian network operators and utility providers.
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 11
Key focus areas
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 12
Products and Services
Secure POS Solution
• Electricity
• Airtime
• Bus Tickets
• DSTV
• Internet
• Virtual money
• Water
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 13
Secure POS M‐Payment solution
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User friendly
Manual and automated ordering menus
Excellent shift and stock controls
High margins
Multiple levels of security access, sales analysis and reporting functionality
Multiple different POS terminal devices can incorporated our software and be integrated to our system
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Movotek Innovations Limited.
Automated reporting systems
Web‐interface for management report
Not limited to high turnover stores
Efficient and secure transaction proces
sing
Website: www.movotek.com
Email: [email protected] 14
Movotek Prepaid Airtime Distribution Solution
• Print and vend airtime...Anywhere, Anytime
• Light and compact
•Display sold PIN either:
•On the mobile unit
•Print on thermal printer
•SMS to client
•No stock kept on mobile unit
•Sell all denominations of all networks
•Can utilize the mobile unit for normal
calls and SMS
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 15
Movotek Airtime Top Up
End
User
Selected dealer
networks or vendors
Selected Super
Dealer Networks
Virtual Warehouse
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 16
POS strategy
• In assigning projected figures to the various regions, we considered the following
parameters holistically:
• Network availability: the number of networks present have a direct effect on rech
arge sales
• Population: the number of people within this region as well as the area
• Economic viability: this considers the availability of businesses, educationalinstitut
ionsandplacesofconsiderableeconomiceducational institutions and places of consi
derable availability in the area
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 17
Contact US
Movotek Innovations Limited
Suite 4, Level 7, Bright Way Tower, Mong Kok Road, Hong Kong
Tel: +86 187 1839 0486
Fax: +852 3590 2333
Email: [email protected]
Web: www.movotek.com
https://twitter.com/Movotek
http://movotek.tumblr.com/
Movotek Innovations Limited.
Website: www.movotek.com
Email: [email protected] 18