Transcript CANTO BB Wirelessv3 Iqbal Syed 3.45

Mobile Broadband : The Key Ingredient in
Driving Multi-Media Convergence
Iqbal Syed, Senior Manager Wireless, Nortel CALA
June 21st 2006
1
Nortel Confidential Information
Agenda
> Market Dynamics - Why is Converged Multimedia bundle
important?
> What Are the Enabling Technologies to Drive Multimedia
Convergence?
> Key Considerations & Nortel Experience
2
Nortel Confidential Information
Nortel CANTO
New Market Environment
MSOs
voice carriers
wireline
carriers
VoIP carriers
wireless carriers
consolidation
enterprises
enterprises
3
wireless
data carriers
carriers
Nortel Confidential Information
Nortel CANTO
Broadband Service is Changing the Dynamics
Gaming
Mobile
?
VoIP
Presence/IM
Web
Push
Video
Services
PoC
File
Sharing
Net-based
Operators
Conference
Services
Intense Competition for Broadband Service Set
4
Nortel Confidential Information
Nortel CANTO
End of the Voice Only Model?
APRU% from non voice services
30%
25%
UK - O2
20%
SKT
Orange FR
15%
Vod DE
10%
Verizon
Cingular
5%
0%
Source:
EMC, June, 2005
Money will flow to the broader value propositions
5
Nortel Confidential Information
Nortel CANTO
The Revenue Challenge
New Applications
Generate New
Spending
Entertainment TV/Gaming
Expand into new Markets
Capture Spending From
Revenue to Segments
Fixed Mobile Convergence
Maximize Bundle Revenue
Bundled Service
Voice/BB/Data
Retain Legacy Revenue
Single Services
Increase Share of Wallet and Total spending
6
Nortel Confidential Information
Nortel CANTO
Creating New Services
Creating killer applications is about having the right environment!
IMS Empowered
Video
Voice
IMS
Presence
Connect... Interact… Engage… Move…
Messaging
Gaming
Push to X
Mobile
Networks
Conferencing
Location
IMS
Mix and Match
7
Nortel Confidential Information
Nortel CANTO
Empowered Services
EMPOWERED BUSINESS
EMPOWERED COMMUNICATION
“Changing the way
we work”
“Changing the way we interact”
• VoIP and Multimedia
• Collaboration
• Personalization
• Converged Access
• Contact Center
• Presence-Enabled
Business Services
• SLA Policy Control
• Converged Media Calling
• Converged Desktop
IMS
EMPOWERED MOBILITY
EMPOWERED ENTERTAINMENT
“Changing the way we engage”
•
•
•
•
8
“Changing the way we move”
•
•
•
•
Gaming
IPTV
Personal Media
Mobile TV
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Fixed/Wireless Voice
Fixed/Wireless Video
Wireless Handheld Services
Push to X
Nortel CANTO
Live Mobile TV and Video Services
Mobile broadcast TV users 2005-2010 (millions)
30
25
20
15
10
5
0
2005
2006
North America
9
2007
Western Europe
2008
Japan
2009
2010
Korea
Nortel Confidential Information
Nortel CANTO
Service Opportunity / Landscape
2006 – 2009 Emerging Services Global Revenue
$306B
$301B
$146B
$52B
• M-Payment
• Converged Mobility
• Location-Based
• Push-to-X
• P-WLAN
MOBILITY
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• Video on Demand
• Content Download
• Online Gaming
ENTERTAINMENT
• Call Management
• Surveillance
• Collaboration
• Messaging
• IP Telephony
• 2-Way Video
COMMUNICATION
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• Communication
• Mobility
• IP Contact Centers
• Speech Recognition
• Integration
• Identity Management
• Threat Management
• Web Security
• Storage Security
• Intrusion Prevention
• RFID
BUSINESS
Nortel CANTO
Source: Internal Nortel Estimates
Agenda
> Market Dynamics - Why is Converged Multimedia bundle to
the operator?
> What Are the Enabling Technologies to Drive Multimedia
Convergence
> Key Considerations & Nortel Experience
11
Nortel Confidential Information
Nortel CANTO
Operator Challenges & Key Technology Enablers
Traffic increase
Time to Market
Mobile Broadband
Driving down cost/bit
Access Agnostic
Intelligent Core
New Applications
Capex/Opex
ROI
Leverage IMS
Based Service
Competition and VoIP
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Nortel Confidential Information
Nortel CANTO
OFDM / MIMO
GPRS,
Mobile
Circuit
Switch
1xRTT,
EDGE
UMTS /
HSDPA
1xEV-DO
4G
802.16e,
3GPP Evol
Wireless
Mesh Network
Local Area
Nomadic
Wide Area
Mobility
Why is Mobile Broadband Key?
802.11
a/b/g
802.11n
Fixed
802.16d
ADSL
100 kbps
1 Mbps
Cable
Modem
NG –DSL /
DLC
FTTx / PONS
10 Mbps
100 Mbps
Speed
Existing
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2004-2006
Nortel Confidential Information
2006+
Nortel CANTO
What is OFDM?
OFDMA
Frequency
Time
Time
AMPS, TACS, NMT
Frequency
TDMA
Frequency
CDMA
FDMA
Radio Access Air Interface Principles
1G
2G
4G
3G
TDMA, PDC
GSM  GPRS/EDGE
Frequency
Time
Time
CDMA  EVXDO
UMTS  HSDPA
LTE, AIE, WiMAX
TD-SCDMA
 User #1
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 User #2
 User #3
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 User #4
Nortel CANTO
What is MIMO?- Multiple Input Multiple Output
Down link
Up link
4x2 STTD
Code Rate = 2
UL Adaptive
MIMO
UL virtual MIMO
4x1 STTD
Code Rate = 1
4x4 Spatial Multiplexing
Code Rate = 4
MIMO Increases throughput
15
Nortel Confidential Information
Nortel CANTO
Mobile Broadband: A New Paradigm
3G+
WIMAX
Mobile Operator
Any Operator
Voice and Data
VoIP and Data
40 Mbps
100 Mbps
$200 Handsets
Centrino Embedded
Telecom ITU
Internet IEEE
Qualcomm
Intel & Others
$50 - $70 / month
$20 - $40 / month
Business – Middle Age
Millennials - Youth
Business Driven Choice
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Nortel Confidential Information
Nortel CANTO
3G+ Cost Transformation
40
Moore’s Law applied to mobile broadband
120%
100%
Throughput (Mbps)
$/ Mbps as % of GSM
100%
80%
60%
36%
40%
3.6Mbps
20%
9%
1%
0%
0
GPRS
<2003
UMTS
2004
$/Mbps
HSDPA
2006
Peak Throughput (DL)
HSOPA/ LTE
2008-2010
OFDM
MIMO
Enabling Mobile xDSL
17
Nortel Confidential Information
Nortel CANTO
What is WiMAX, IEEE802.16, WiBro?
IEEE802.16
802.16-2004
(802.16d)
Korea TTA
802.16e
WiBro
WiMAX Forum
WiMAX
IEEE802.16 defines air interface standards
WiMAX Forum cleans up, fills gaps and certifies product
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Nortel Confidential Information
Nortel CANTO
WiMAX Cost Transformation
Best
Value
0.0
4x4 MIMO
0.5
2x2 MIMO
$/bps
1.0
SISO
1.5
3G
8x1 AAS
2.0
2.5
4x1 AAS
3.0
0
20
40
60
80
100
120
Capacity per Tri-sectored BTS (Mbps)
MIMO Delivers Highest Capacity BTS, Lowest Cost per bit
19
Nortel Confidential Information
Nortel CANTO
Bringing it all together with IMS
From the Intelligent Network to the Intuitive Network
Applications Aware…
• The explosion of IMS
applications
increases revenue
APPLICATIONS
End User Aware…
• Identity management
allows new levels of
personalization
CONTROL
Device Aware…
• Converged effect
increases
application value
ACCESS
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Nortel Confidential Information
Nortel CANTO
IMS Architecture for Converged Services
Application ubiquity
VoD
Gaming
MM Collaboration
IPTV Headend
AS 5200
Middleware
Service Enablers
Third Party Apps
Apps
Content
Servers
Resource control
Vacation
Home
MGCF
Control
HSS
1000
PDF
CSC
1000
PSTN
INTERNET
Unified Session Control
Access Single Subscriber Authentication
DSL
DSL
FTTP
Home
Mobile
3G
WiMAX
STB
Common Services being deployed today
21
Nortel Confidential Information
Nortel CANTO
Agenda
> Market Dynamics : Why is Converged Multimedia bundle to
the operator?
> What Are the Enabling Technologies to Drive Multimedia
Convergence
> Key Considerations & Nortel Experience
22
Nortel Confidential Information
Nortel CANTO
Mobile Broadband Business
Considerations
SPECTRUM + LEVERAGING ASSETS
•Unlicensed vs Licensed
•Population Density
•Existing assets and the level of support for legacy services
TARGET MARKET AND BUSINESS MODEL
•Service set, Voice or VOIP +Data/Video
•Mobile Broadband 3G/4G Complementary
•Residential /Business/ Wholesale
COMPETITIVE LANDSCAPE
•DSL, Cable, Satellite, Other Wireless Broadband operators what is the
market
•Time to Market Considerations
23
Nortel Confidential Information
Nortel CANTO
Why Nortel ?
Nortel Wireless Experience
Over 200,000 BTSs Deployed
CDMA
UMTS
GSM/GPRS
WLAN/Mesh
WiMax
65 Networks
24 Networks
111 Networks
802.16e
Over 70k BTS
13 UTRAN
10 GSM-R
World’s 1st
Citywide
Mesh
deployment
In 19 Countries
20 PCs
81 GPRS
8 VCs
15 EDGE
802.16d
10,000 APs
cover 90% of
Taipei
Leading in UMTS/HSDPA underlying technologies and evolution:
CDMA -> more than 50% of EVDO deployments
VoIP -> More than 40% market share
OFDM/MiMO -> 38 Mbps in 5 MHz demonstrated in lab
Security: Leveraging carrier & enterprise solutions & partnerships
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Nortel CANTO
Nortel Value
NETWORK
CONVERGENCE
SIMPLIFICATION
achieve cost
ToToenable
ourleverage
customers to generate
new
To achieve flexibility
revenue opportunities, reduce operating
costs, enhance customer service and
productivity by leveraging our investments
andTECHNOLOGY
technology innovation. PARTNERSHIPS
25
LEADERSHIP
and ALLIANCES
To achieve growth
To achieve time to market
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Nortel CANTO