Transcript Thanks Bill Maher!

Internet
Communication
Marv Dorner
• Nearly 150,000 Twitter Followers – Thanks
Bill Maher!
• Lifestyle SM & Blogger for
&
• Tech Manager & Web Publisher Since 1999
• Experience : COO, Advertising Agency, Sales
• Club/Wedding DJ Since ’91 www.bebizzy.com
@BeBizzy
Video Recap
• Anyone remember what “activity” was replaced
by SM?
• Only 18 percent of TV ads show positive ROI
• 50 percent of the world’s population is
under 30YO
• 96 percent of them have joined SM
• 13 years to reach 50M TV viewers
www.bebizzy.com
@BeBizzy
Mobile Internet Stats
• 54 percent of ALL phones are
smartphones
• By 2017 there will be 10
BILLION mobile devices
• More people own a mobile phone
than a toothbrush
www.bebizzy.com
@BeBizzy
Mobile Internet Stats
www.bebizzy.com
@BeBizzy
What does this mean?
• The days of issuing a PR are over
• Information must be
• Easily consumed
• Shareable
• Interactive
• Mobile
www.bebizzy.com
@BeBizzy
Mobile Website
• Mobile Website vs. App
• In addition to main website
• Apps – iOS, Android,
Windows
• Dedicated Mobile vs.
Responsive
• Responsive – same site
www.bebizzy.com
@BeBizzy
Methods
• Mobile-ready website/blog
• Social Media accounts – Primarily Facebook
&Twitter
• Other communication methods
• SMS subscription services
• Email Newsletter
www.bebizzy.com
@BeBizzy
Tools
• Automation Tools like IFTTT and RSS Feeds
• Hootsuite or Tweetdeck
• Mail Chimp
• SMS Subscription Service
• CMS-enabed Website
www.bebizzy.com
@BeBizzy
Questions??
Marv Dorner
P: 701.214.6271
E: [email protected]
T: @BeBizzy
W: http://www.bebizzy.com
www.bebizzy.com
@BeBizzy