Transcript Cultural Concepts in International Business

Patricia Lambert MA, MSc
CULTURAL CONCEPTS IN INTERNATIONAL
BUSINESS
 Business?
 Communication?
 Social
Identity?
 Changes through time?
QUESTIONS TO ASK
WHAT IS CULTURE?



Interactions
Play
Societal norms
CULTURE IS LEARNED
NONVERBAL COMMUNICATIONS
SOCIAL GAMES
 Created
 Changes
 Reflected
 Cemented
 Shared
System
ROLE IN SOCIETY
Global movement
Multicultural
Adaptive
Competitive
BUSINESS IN CHANGING
OSLAND’S MODEL OF WORKING ABROAD
1.
2.
3.
4.
5.
Call to adventure
In the belly of the whale
Magical friend
Road of trials ( Paradoxes)
Ultimate Boon and Return
“People don’t care how much you know until they know how much you
care.”
- Zig Zigler
Individual
Employee
Family
Business
Community
Marketplace
World
“No matter what people tell you, words and ideas can change the world.”
-Robin WIlliams