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Communicating for the Danube
Project
THE DANUBE RIVER BASIN
the most international basin in the world
» 10% of Europe
» 81 Mio Inhabitants
» 18 Countries
» diverse cultures
» Particular situation of transition
countries and the requirements for
EU accession
» Regional social and economic
disparities
GEF Danube Project (s) and communication
3 major projects since 1991
1)Focus on institutional development, ICPDR
2)Pollution Reduction Programme
3)Danube Regional Project (since 2001)
DANUBE REGIONAL PROJECT
Overview of Project Components
Strengthening the Implementation Capacities for Nutrient Reduction and
Transboundary Cooperation in the Danube Basin
Objective 1
Support for Policy
Development
Objective 2
Capacity Building &
T-B Cooperation
Objective 3
Public Participation &
Awareness
Objective 4
Monitoring and
Evaluation of Projects
Inter-ministerial Mechanisms
(2.1)
NGO Institutional
Development (3.1)
Indicators for Project
Monitoring&Evaluation (4.1)
Monitoring, Laboratory &
Info Management (2.2)
NGO Small Grants
Programme (3.2)
Analysis of Sediments in the
Iron Gate, impact assessment
of heavy metals (4.2)
Wetlands (1.4)
Accident Emergency
Response (2.3)
Communication Strategy and
Public Awareness Campaigns
(3.3)
Monitoring Nutrient Removal
Capacities of Wetlands (4.3)
Industry (1.5)
DANUBIS (2.4)
RBM Tools (1.1)
Agriculture - Policies (1.2)
Agriculture - Pilot Projects
(1.3)
Water Tariffs (1.6)
Pollution Charges, Fines,
Incentives (1.7)
Phosphorus Reduction Detergents (1.8)
(MoU) Danube-Black Sea
Cooperation (2.5)
Trainings & Workshops (2.6)
Public Participation and
Access to Information (3.4)
Study on Pollution Trading
& Economic Instruments for
Nutrient Reduction (4.4)
Communication and awareness raising
projects
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Supporting NGOs (DEF network)
Providing Small Grants (130 projects)
Communicating with stakeholders
Access to information / public participation
SMALL GRANTS PROGRAMME
Public awareness raising activities
US$ 2 million
Implemented by REC
120 National projects
10 Regional projects
Small Grants Projects - examples
Kosice (SK): Reedbed
removal of nutrients from
small rural settlements
Informing Moldova, Romania
and Ukraine citizens about
trans-boundary issues in Prut
basin and how they can
participate
Vukovar (HR): Promoting
the reduction of pesticides
among local farmers
Sarajevo (BiH): 200,000
citizens informed about
household detergents
phosphorus and local
water pollution
SMALL GRANTS PROGRAMME
Example: Sarajevo, reduce use of detergents
Information has been released to 200,000 citizens
» NGO activities on streets and shopping malls
» 20,000 leaflets distributed
» Every day broadcasts on local radio station reaching
150,000 people
Lessons learned overall implementation
- Overall objective of the project
- There still is a need to build communication
work into technical components
- Implementation of project in partnership with
other international bodies
- Selection of paths, what target audiences and
communication tools should be selected