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Whatever happened to talking?
Why high-tech isn’t the only answer to good communication
Heather Burns
Ragan Communications, Inc.
June 27, 2006
Welcome to The Gerbil Society
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Everyone’s in a hurry
There’s no time to think
No one’s got any attention span
Communication has to be fast, no matter what
form it takes
We’re fully wired for constant and
continuous communication
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Cell phone envy
E-mail overload
Instant Messenger
Intranet bombardment
Bookmarks, RSS feeds, e-zines . . .
Wireless everything, everywhere
And what’s the result of all this
connectedness?
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We’re stressed out, strung out, online, on call,
never off the job, in touch and in way too deep.
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Is it generational? The Kaiser Foundation findings
suggest not:less talk = less contentment
Cost?
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Sonar employees and MP3 sound effects
Content stripped of context
Confusion of public and private space—phones!
Spam as a symptom of excess
Addiction to immediacy
Employees at one high-tech firm spend no more than 11
minutes on a task before distracted by another
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