Marketing Presentation

Download Report

Transcript Marketing Presentation

HELEN KNAGGS,
PH.D
VICE PRESIDENT,
GLOBAL RESEARCH
AND DEVELOPMENT,
NUSKIN
DALE KERN
SENIOR SCIENTIST,
GLOBAL RESEARCH
AND DEVELOPMENT,
NUSKIN
WORLD CLASS SCIENTISTS
WITH AN ARRAY OF EXPERTISE
WORLD CLASS
SCIENTIFIC ADVISORY BOARD
A. Kimball
Harvard Dermatologist
C. Djerassi
Stanford
Father of oral
contraceptives
L. Packer
Father of antioxidants
D. Bearrs
Huntsman Cancer
Center
Pioneer in Cancer
genetics
M. Kuro-o
Discoverer of Klotho
aging gene
G. Halperin
Pioneer in Immunology
M. Wanner
Harvard Dermatologist
H. Wagner
Pioneer in Phytomedicine
P. Cox
Pioneer in Ethnobotany
K. Nakanishi
Father of Ginko
R. Weindruch
Pioneer in Aging
Research
L. Bohlin
Pioneer in Natural
Products
T. Prolla
Pioneer in Aging
Research
L. Mitscher
Pioneer in Green Tea
Z. Draelos
Duke Dermatologist
COMPETITIVE ADVANTAGE
TARGETING THE SOURCES OF AGING
GENE CHIP TECHNOLOGY
DNA Microarray Gene Map
Over 20000 Genes
Small set of robust
biomarkers for rapid
screening of nutrients
and phytochemicals
GENE CHIP TECHNOLOGY
ITS ALL ABOUT BALANCE
Factors
influencing
signs of aging
Anti-Aging
Science
Factors
influencing
signs of youth
Antiaging
science
IDENTICAL
TWINS AGE AT
DIFFERENT
RATES Add
Reference
Guyuron B, Rowe DJ, Weinfeld AB, Eshraghi Y,
Fathi A, Iamphongsai S. Factors contributing to
the facial aging of identical twins. Plast Reconstr
Surg. 2009 Apr;123(4):1321-31.
CHARACTERISTIC FEATURES
OF SKIN AGING
BREAKDOWN OF PROTEINS
Skin Proteins
FIRMING FOCUSED YGC*
ANTI-AGING
SCIENCE
Skin Structure
Improves Sagging
Firming
Contours
Defines
*A subset of the Skin Structure YGC
NU SKIN EXCLUSIVE ACQUISITION
NOX TECHNOLOGIES ACQUISITION
• Patented anti-aging technology
• Incorporated in ageLOC
Transformation and Spa Gels
• Anticipated acquisition Q4 2012
PATENTS PROTECT OUR
INNOVATIONS
Anti-Aging
Science
Antiaging
science
PUBLICATIONS
Anti-Aging
Science
Antiaging
science
EXCLUSIVE &
PROTECTED
•
•
•
•
•
18
8
14
26
3
Patents filed or pending
Articles published
Oral presentations
Scientific posters
Prestigious awards
AGELOC IS A PROVEN BRAND
OVER $1 BILLION
IN AGELOC SALES
SINCE Q4 2009
YOUTHFUL SKIN
“SNAP BACK” QUALITY
•
•
••
•
••
•
••
•
ALL THE SAME
GREAT BENEFITS
PLUS…
Contains Ethocyn®, clinically proven to improve the
key
component
of firmofskin
Targets
the sources
aging
Study
participants
166%
increase in elastin
Contains
ageLOCaveraged
Proprietary
Blend
with
a twice-daily
application of Ethocyn*
More
firming ingredients
Helps
contourimprovement
and firm the in
skin
for askin
morefirmness
youthful
Continuous
overall
appearance
Consumer feedback: it feels better on the skin
Defines
skin
neck,
and jawline
Majority
of around
people the
saweyes,
results
in chin,
one week**
Helps protect the skin from oxidizing free radicals
CLINICAL STUDY
improvement over baseline
70%
66%
60%
55%
53%
50%
44%
41%
40%
30%
30%
20%
18%
21%
10%
0%
Overall Skin Firmness
Firmness Around Eyes
Week 1
Week 4
Week 8
Week 12
CLINICAL RESULTS
Percent of Subjects
90%
80%
80%
80%
These results
represent the highest
response to a Tru
Face Essence
product that Nu Skin
has ever seen in
these time frames!
70%
60%
55%
55%
50%
40%
30%
20%
10%
Week 1
0%
Overall Skin Firmness
Firmness Around Eyes
Week 12
CLINICAL RESULTS
6 years
0%
7 years
3%
5 Years
12%
4 Years
9%
1 Year
53%
3 Years
9%
2 Years
14%
Number of years younger subjects reported for skin appearance at week one
Leave undefined skin
in the past and enjoy
firmer, younger
looking skin today
and in the future, with
ageLOC Tru Face
Essence Ultra.