Transcript global and financial impact of sport and fitness

How have sports Changed the
World?
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World Politics
Demonstration of national Prowess
Political careers and statements
Diplomacy
Various historical events
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The Cricket Diplomacy
Olympic Boycotts
Ping Pong Diplomacy
The Berlin Olympics. 1936
Sports also instill fitness and
health awareness
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By bringing people together from all over
the world to compete at the highest sport
levels health and fitness is demonstrated
throughout the world
Sport heroes often endorse food and
beverages
This has health as well as fiscal
implications
Number of People overweight Rivals
Worlds hungry
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The number of underfed people had
declined to 1.1 billion
The number of overweight people has
increased to 1.1 billion
80% of the world underfed children come
from countries that have a food surplus
“THE FOOD YOU EAT CAN BE
EITHER THE SAFEST
& MOST POWERFUL FORM
OF MEDICINE
OR
THE SLOWEST FORM OF
POISON.”
The World Health Organization
(WHO) provides the following Global
facts
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1.6 Billion adults (15 and up ) are
overweight
At least 400 million are obese
At least 20 million children under the age
of 5 years of age are obese
These are stats from 2005
Global impact!
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This problem is affecting many low- middle
income countries
Childhood obesity will lead to adult obesity and
as a result lead to increased non-communicable
diseases
This provides the low income countries with at
double burden of disease as they still have
higher rates of under-nutrition and infectious
diseases.
Health consequences of fiscal
policies and subsidies
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The USA subsidizes corn and soybeans which
produces many unhealthy food choices for a
artificially reduced rate.
Are most healthy calories then become more
expensive
Norway and Ireland have made successful gains
in healthy food choices for all economic groups
by targeting appropriate food subsidies.