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How to make
a website?
E-engagement capacity
enhancement for NGOs
HKU ExCEL3
1) Choose a Theme
 If
you already have a fairly good idea
about what your website will focus on,
skip this step.
2) Make a Plan
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Building your website is going to take a commitment of
time and money, so set a limit on both, and then dig in.
At the very least, you will want to know what goes where.
1) Define the goals and objectives of your site.
2) Create a content list.
3) Create a task list.
4) Set a timeline.
5) Establish a budget.
6) Assemble a team.
7) Create a site design and navigation structure.
Define the goals and
objectives of your site.
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Why is having a Web site important to you?
What are your objectives?
How will you measure success?
Whom do you want to visit your Web site?
What do you want a user to gain from visiting
your Web site?
What do you want users to do after or on visits
to your Web site?
How does your idea for a Web site compare
with others?
Create a content list.
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brainstorm all the things you think you might want to
include
Company logo
Contact information
Biography and photo
Descriptive paragraph about each services
Donation policies
A map to the organization
A welcome message for the home page
Description of the newsletter and invitation to sign
up
Company description for the About Us page
Home Page
About
History
Mission
Online
Services
Services
News
Past
Activities
Coming
Events
About
Donation
Online
Application
Contact
E-chat/
Skype
Phone,
Email,
Facebook
Location
Setting a Timeline
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Register a domain name for the Web site.
Evaluate and select a Web site–hosting company.
Create a list of all the main sections and subsections of the site.
Create and gather photos and graphics.
Request photos or graphics other people (graphic designer, clients, and
friends).
Write the first e-mail newsletter to send to those who sign up.
Create a site map that details how the main sections and subsections will be
linked.
Optimize images, graphics, and multimedia files to prepare them for the site.
Use templates to create the home page, each main section front, and any
special internal pages.
Build out the pages of the site, adding content into the page templates.
Test, test, and test some more.
Publish your site on the Web.
Tell everyone you know that your site is online and start working on the details
of your marketing plan.
How much does a website
cost??
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Building a Web site is often compared to building a
house
“The cost depends on what materials you want to
use and how much experience and fancy tools you
have.”
1.
2.
3.
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7.
Web hosting
Domain names
Software programs
Your time
Consulting services:
Shopping cart and e-commerce transaction features:
Traffic reporting services
3) Register a Domain Name
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a domain name is the address for your Web
site
GoDaddy: http://www.godaddy.com/
Network Solutions : ww.networksolutions.com
1&1 : www.1and1.com
http://www.tnet.hk/
www.domaincheck.net
https://www.hkdnr.hk/
http://www.hostgator.com/
http://www.joomla.org/
Understanding Top-Level
Domains
Top-Level Domain Used By
.com
Commercial organizations; by far the
most popular domain ending
.net
Internet services; used increasingly by
people who don't get the .com names
they want
Restrictions?
No
No
.org
.biz
Nonprofit organizations
No
Businesses; a newer domain, used
No
increasingly by businesses that don't get
the .com domain names they want
.name
.info
.mobi
.aero
.coop
.museum
.gov
.edu
.mil
Individuals
Informational sites
Mobile sites
The air-transport industry
Cooperative associations
Museums
The United States government
Accredited colleges and universities
The United States military
No
No
No
Yes
Yes
Yes
Yes
Yes
Yes
4) Get a Web Host
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a Web server (often provided by a hosting service)
is a computer with special software that makes it
possible for you to publish your site on the Web.
Choosing the right host will determine the least
amount of downtime your website will experience.
1&1 or GoDaddy, both offer domain registration
and a variety of low-cost Web hosting options, for
as little as US4.99 per month.
www.rackspace.com.
 Ask
yourself questions like:
Do they offer great service?
Do they have a low downtime record?
Do they offer round the clock support?
5) Build Your Website
 Online
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website builder:
WIX: www.wix.com
Webstarts: www.webstarts.com
Wordpress: http://zh-hk.wordpress.com/
You don’t have to write any code or learn
any technical skills, you can just login to
your website and start uploading your web
pages, pictures and videos.
Finding the Best Host for Your
Site
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Bandwidth: Bandwidth measures the carrying
capacity of a connection on the Internet.
Disk space: The bigger your site — the more
images and, sound files, video, and animation
files you include E-commerce
Blogs and other third-party services: You can
install blogging software, such as WordPress
on almost any Web server, but many hosts
include a feature that makes it easy to install
blogging and other software.
 Unix,
Linux versus Microsoft Web
hosting: Some service providers use Linux
server software; others use Microsoft.
 Streaming media:
 www.vimeo.com: if you want to upload a
video, don’t upload it directly on the
page; instead, upload it on vimeo.com,
copy and paste the link
Website Builder
1) Frontpage最容易學
2) Dreamweaver功能強(常用)
3) Notepad最好用
4) NAMO初學者使用(常用)
5) PhotoImpact(要練才會做)
Static Web sites, which are generally built with a
program like Adobe Dreamweaver,
and dynamic Web sites, which use advanced
programming to create advanced, interactive
features, like those used in a WordPress blog.
6) Create the simplest website!
 To
create a simplest web page, do the
following:
1) Open up a text editor (such as Notepad
or Simpletext)
2) Open a new (blank) page (i.e. "File >
New...")
3) Copy the code from and paste it into
your blank text file (or re-type it if you prefer)
<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01//EN"
"http://www.w3.org/TR/html4/strict.dtd">
<html>
<head>
<title>Hello World!</title>
</head>
<body>
<h1>My First Webpage</h1>
<p>Welcome to my first webpage!</p>
<p>Here's a new paragraph...</p>
</body>
</html>
4. Save the file as "index.html" (take note of
where you saved it)
 Congratulations!
web page!
You just created your first
7) Adding another Web Page
1) Open up a text editor (such as Notepad
or Simpletext)
2) Open a new (blank) page (i.e. "File >
New...")
3) Copy the flowing code and paste it into
your blank text file (or re-type it if you prefer)
<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01//EN"
"http://www.w3.org/TR/html4/strict.dtd">
<html>
<head>
<title>Hello World!</title>
</head>
<body>
<h1>My Second Webpage</h1>
<p>Welcome to my second webpage!</p>
<p>Here's <a href="index.html">my first webpage</a></p>
</body>
</html>
4) Save the file as "page_two.html" (save it
into the same directory as your previous file)
Congratulations! You've just created your
second web page. You could say that
you've created your first website!
How to maintain a website?
 Update
content regularly
 Visit and use your website regularly
 Reply to your emails in a timely manner
 Perform a regular Google search of your
domain name
Reference:
http://www.ehow.com/how_2342411_maintain-website.html
How to maintain website
content?
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Spellcheck and edit your entire site
Make sure the content on your site reflects the
present day
Click on every single tab, ad, and banner to
make sure they connect to their correct
content.
Take off all of the italics, different fancy font
colors and countless zooming words
 color black is the easiest to read and font
types like Times New Roman and Arial are
sufficient for long reading