Transcript Acts of convergence: Random occurrences or routine

Acts of convergence: Random
occurrences or Routine
workflow?
AEJMC August 8, 2007
The “C” Word?
 Don’t use it anymore
 First generation
change
 Stage we must pass
through
 Get all reporting and
editing skills in one
classroom
 But grieve for a lost
past
1. Denial and Isolation
 I won’t teach that
 I have no room in my
syllabus
 It’s not what my kids
need to know
 That’s not real news
 They’re not real
journalists
2. Anger
 Let’s vote on it!
 My students hate it!
 You don’t pay me
enough to do that!
 See, it won’t work!
 Fix this computer so it
works!
3. Bargaining
 I’ll put that in the
syllabus
 If somebody else
teaches it
 And I can keep all
my other material
 And somebody else
grades it
4. Depression
 It’s the death of
journalism
 They’ll know I don’t
know anything
 I’ll have to change all
my classes
 When can I retire?
5. Acceptance
 Same values apply
 Same skills in
different medium
 The kids are getting
jobs
 The profession is
demanding it
 Best TV jobs at
newspapers
Second Generation
Convergence
 “Multimedia reporting”
 Print does online video
 Broadcast does online
words
 Not newspaper reporters
doing stories on TV and
TV reporters writing
stories for newspapers
 Still TV and newspaper
stories online
Third generation convergence
 “Reversing the flow”
 The web is the
Net Neutral Matthew Gruen, 16, is
one of thousands of Wikipedians devoted to
policing Wikipedia's neutrality.
“upstream” medium
 You can print it or
broadcast it later…or
not
 It changes the way
we do news
 It changes the way
we use media
What’s working?
 Turning out web
producers
 Everybody is looking
for editors/producers
with web skills
 Sports folks get it
 Ellyn Angelotti
From KU, to Journal World, to Naples,
Now interactivity editor at The Poynter
Institute. Age 24
The big surprise
 Best Jobs in TV may
be at newspapers
 Newspapers requiring
video skills for all
hires
 Audrey Esther to
Virginia Pilot
 Denise Spidel to
Naples News
Should work but isn’t
 Faculty keeping
current in new media
skills
 Student newspaper
doing more than
shovelware
 Students keeping that
multimedia orientation
What have we learned?
 Students can do

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


multimedia
You need good tech
support
Programmers
Sys Ops
Geeks get it
Geeks rule
Ah ha! moment
The web is a medium onto itself.
It will require professors with web
experience and sensibilities.