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Survey Outputs
Dissemination Strategy
Dissemination Strategy
• Introduced as part of the new contract
2007-2010
• To increase identity, awareness and use of
the SHS
• Instead of fixed outputs for a fixed cost
there is now a “pot” of dissemination
money
• Consulting you on your views today
Dissemination Strategy
• The dissemination budget covers
“optional” outputs:
– Headline Report
– Annual Report
– SHS Lite
– Web Tables
Current “optional” outputs
Headline Report
• First Release June 2007
• Web-only publication
• Introduced to release data into the
public domain sooner
Current “optional” outputs
Annual Report
• Seen as useful
reference
• Lack of thematic
and discursive
content
• Desire for shorter,
more readable
reports
Current “optional” outputs
SHS Lite
• Widely accepted to
be useful
• Used as a teaching
resource
• Possibility of having
this on an annual
basis?
Current “optional” outputs
Web Tables
• Over 3000 pre-prepared tables
• Local Authority Use
Examples – SHCS Key Findings
Examples – SHCS Key Findings
Examples – Scottish Health
Survey
Examples – Scottish Crime
Survey
Examples – Research Report
Examples – Research Report
Dissemination Strategy – other
considerations
• Website
– Evaluation of structure and content
– Possible re-design, dependent on resources
• Web analysis capability
– Investigating functionality at data archive
Discussion Session
• Current Outputs
– How much have you used them?
– What do you like and dislike about them?
• Possibilities for the future
– Ideas from other sources
– What would YOU want?