Transcript Slide

Surplus: Consumer and Producer
$
Consumer
Consumer
Surplus in a
Monopoly
Supply = MC
Surplus
PM
Deadweight
loss in a
Monopoly
PC
Producer
Surplus in a
Monopoly
Producer
Surplus
QM
MR for Monopolist
QC
Demand = WTP
Quantity
But How Bad?
 Here the DWL from monopoly is
relatively significant
Here it is less significant 
What’s the Difference Between the Two Pictures?
The elasticity of the demand curve.
Graphically
MR curve closer to the demand curve  MC closer to P* at Q*
Back to the Picture
Intuitively
With elastic demand curve, small changes in price cause large
changes in demand.
Takes away much of monopolist’s power to price above cost.
Lerner Index of Monopoly Power
L = (P-MC)/P = 1/ where  is the elasticity of demand
Wait a minute…How did I get from (P-MC)/P to 1/ ?
(Not that I’d test you on it -- just so you know its legit.)
Remember…
TR = P * Q = (A-BQ)Q  MR = A-2BQ = A - BQ - BQ
Since B = slope of the inverse demand curve, B = P/Q
Rewrite MR = P - P/Q *Q which we set equal to MC, so...
L = (P-MC)/P = (P - P - P/Q *Q)/P = -P/Q *Q/P = 1/
Interpreting the Lerner Index
L = (P-MC)/P = 1/
A high Lerner index implies a high price-cost margin and a low
elasticity of demand, which in turn implies lots of monopoly
power and deadweight loss.
Lerner Index Estimates for Selected Industries
Automobiles
Tobacco
Food Processing
Coffee Roasting
Aluminum
Retail Gasoline
Soft Drinks
0.100 - 0.340
0.648
0.504
0.055
0.590
0.100
0.64