Transcript Dr James M COOPER, Taxi Research Network

OK, so what do you think of your competitors?
TNCs on Taxis
Taxis on TNCs
In denial, anonymous
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Taxi economics are different
Uber? Who?
Uber does not have a better product than me
My city and country have better laws than others in
protecting my business model.
Anger management
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I must not try to run over Travis
I can not call the rideshare industry a bunch of a##holes
on tv
I must stop trying to prevent app technology companies
through the courts
Depression, take two apps a day
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I can not do anything can I?
Argh! My drivers are deserting me for apps
My rental income is falling, can I increase the rent?
My medallion value is falling, can I sell it?
Bargaining, go-on add a taxi
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I can always sell my medallions and become a TNC
If we can’t produce a better service, maybe they can
add our circuit
Accommodation
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Lets revert to the traditional market economics, maybe
we really are a competitive industry after all.
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Price competition should be allowed, hang on, it already
is allowed!
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So we have a shift to a new market equilibrium, maybe
the market has expanded after all. Derived demand is
not a fixed demand.
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I don’t have to mimic Uber to compete with them, but I
do need an app that is better
Moving Ahead
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We really need to look at regulations again. If the
competition has sidestepped quantity regulation, why do
we still have it?
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If the competition can price without control, maybe
everybody should?
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HOLD TIGHT, medallion values are not an indicator of
the strength of an industry, and will eventually have
MARGINAL VALUE.
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Outsmart them! Investment in better demand analysis
and supply tools.
Taxi Workshop: Future Taxis?
January 11th Washington DC
Taxi Intell Update
Taxi Research Partners