Transcript Comparison the Cases of AIDs between Estimated and Reported

MARKETING RESEARCH FOR HIV/AIDS
DRUG : SOUTHEAST ASIA
Presented By
Myat Htay Kyi
June 25, 2000
INTRODUCTION
 HIV/AIDS came to Aisa late 1980s
 How do they engage
 CSW, Unsafe sexual practice
 Inject Drugs
 Blood Supply
 Solution in Asia's own way
OBJECTIVES
 How number of people living with HIV/AIDS
 Everyone should be on treatment
 Send the message of drug to the patients
Problems Surveillances Systems: Difference between
Estimated and Reported
AIDS Estimated
(thousands of cases)
AIDS Reported
(thousands of cases)
300
250
200
150
100
50
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AIDS THREATENED IN ASIA
AIDS THREATENED IN ASIA
 8 million people are infected = one quarter of total
infected worldwide
 Economic Situation and HIV/AIDS infected
 High- Risk group of Transmission of HIV/AIDS
in Southeast Asia
HIGH-RISK GROUPS OF TRANSMISSION OF
HIV/AIDS IN ASIA
Tourists
Business People
Migrant Labors
Fisher Men
Sea Men
Commercial Sex Workers
CSW
Families And Local CSW
TYPE OF HIV/AIDS
 Total number of HIV Infection: 6.7 million
 Overall Adult Prevalence of HIV: 0.60%
 Predominant Mode of Transmission for Adults
Hereto*
 Prevalent HIV-1 Subtypes: C,E,B+
RESEARCH DESIGN
 Based on Health Promotion Activities
 Both Urban and Rural
 Physician/Health Professionals
(to improve their awareness & cooperation)
ANTICIPATED RESULTS
 patients population and what conditions
 how frequently they visited
 what therapeutic is suitable for
 Data will suggest
 Amount of services depend on income generation
CONCLUSION AND RECOMMENDATION
 Conclusion
Health promotion activities motivates
 Recommendation
– To produce the Western therapy in Asia
Cheaply
– Alternative medicine systems