GI¸o ¸n ®IÖn tö

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Transcript GI¸o ¸n ®IÖn tö

GI¸o ¸n ®IÖn tö
• tªn bµI:unit2-advertising
• form:11
• tiÕt: 11.
M« h×nh
häc n.n
English 11
G©y høng thó häc ngo¹i ng÷ :c¸c em sÏ xem mét ®o¹n phim sau
®ã tr¶ lêi mét sè c©u hái sau:
TV sony
H×nh ¶nh râ nÐt ®é t¬ng ph¶n
cao
Chóng t«I lu«n gi÷ cho thøc ¨n cña b¹n t¬I
Tñ l¹nh Toshiba
ngon
Bitis-N©ng niu bµn ch©n viÖt
biti
s
English 11
•
1,what programme have you just watched ?
It is advertising
2,Do you like it? Why or why not?
No, I hate it because it interrupts us me while watching film
Yes,I do because it brings me joyful seconds
English 11
•
(g/v) ®äc mÉu bµI ®äc.
Advertising
Every day we see and hear a great deal of advertising .Newspapers are full of
advertising.Some advertisements are tiny want ads.Others fill several pages.Sometimes
what seems to be a comic strip may turn out to be advertising.Magazines,too,carry
advertisements.As we walk along the street,we see displays in store windows and
pictures on billboards.at night huge electric signs flash in many colors.All of these are
advertising.
Different as they are,all these advertisements are alike in one important way.They have
the same purpose: to get people to buy some product or some service.
English 11
•Cung cÊp cho häc sinh mét sè tõ míi quan
träng
•To advertise(v)
To introduce/sell product to the public
•To be full of :
Eg:this newspaper is full of advertising
•Tiny want ads:(n. ph)
C¸c môc qu¶ng c¸o
nhá
Comic strip
CétchuyÖn tranh vui,hµI híc
To turn out
Ho¸ ra lµ
Billboard
§iÖn quang to¶ s¸ng cïng b¹n
Purpose (n)
Môc ®Ých
English 11
•C¸c em ®äc nhÈm ®o¹n v¨n trªn råi tr¶ lêi c¸c c©u hái sau:
1,can you list some kinds of advertising presented in the text?
2,what is the purpose of all advertisements ?
H/s 1-they are:in newspapers&magazines,in store windows,on
billboards,huge electric signs….
2,It is to get people to buy some product or some service
English 11
•C¸c em thùc hµnh hái ®¸p vÒ néi dung
bµI ®oc (cã Ên ®Þnh thêi gian)
1,what do see and hear every day ?
2,what are newspapers full of ?
3,Are tiny want ads advertisements ?
4,what do you usually see along the streets in the
store windows and on billboards ?
5,what flashes in many colours at night ?
English 11
•Em h·y ®äc l¹i ®o¹n v¨n sau ®ã ®IÒn tcßn thiÕu vµo chç
trèng
Advertising
Every day we see and hear a great (1)……. of advertising .Newspapers
are full of (2)……....Some (3)……..are tiny want ads.Others fill
several pages.Sometimes what seems to be a comic strip may turn out
to be advertising.Magazines,too,carry advertisements.As we walk
along the (4)……..,we see displays in store (5)…... and pictures on
billboards.At night huge electric signs flash in many colors.All of these
are advertising.
Different as they are,all these advertisements are alike in one
important way.They have the same(6) ……...: to get people to buy
some product or some service.
English 11
Sau khi hoµn thµnh c¸c em kiÓm tra l¹i
Advertising
Every day we see and hear a great deal of advertising
.Newspapers are full of advertising.Some advertisements are
tiny want ads.Others fill several pages.Sometimes what seems
to be a comic strip may turn out to be
advertising.Magazines,too,carry advertisements.As we walk
along the street,we see displays in store windows and pictures
on billboards.at night huge electric signs flash in many
colors.All of these are advertising.
Different as they are,all these advertisements are alike in one
important way.They have the same purpose: to get people to
buy some product or some service.
English 11
•Cñng cè bµI häc
cho häc tãm t¾t néi dung chÝnh cña bµI häc
•Qua bµI häc h«m nay chóng em biÕt ®îc mét sè
h×nh thøc qu¶ng c¸o nh:Trªn b¸o chÝ,t¹p chÝ b¶ng
d¸n qu¶ng c¸o,khung kÝnh trng bµy hµng ho¸
English 11
•BµI tËp vÒ nhµ:Em h·y t×m tõ dång nghÜ ë cét
A ®Ó nèi víi tõ ë cét B
•Cét A
Cét B
•Tiny
Goods
•Huge
Not the same
•Many
A lot of
•Diferent
Very small
•Wares
Very great
•Grow
Develop
English 11